Marketing Specialist Hybrid

JOHNSON CONTROLS INC10 months ago
Milwaukee, WI, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Reporting to the lead for HVAC and Controls North America, the Marketing Specialist is responsible for assisting in the execution of integrated marketing plans and supporting marketing programs that drive growth for the HVAC segment. This role focuses on tactical execution, content development, digital campaign support, and lead generation activities to help increase market demand and customer engagement for Johnson Controls HVAC and controls solutions.

Key Responsibilities

  • Campaign Execution Support: Assists in the rollout of marketing campaigns and initiatives aligned with growth strategies. Tracks campaign milestones and ensures timely delivery of assets and communications.
  • Content Development: Collaborates with internal stakeholders to develop marketing collateral, presentations, email campaigns, and digital content. Ensures messaging aligns with brand standards and customer needs.
  • Digital Marketing Coordination: Supports digital marketing efforts including email marketing, social media, and website updates. Works within marketing automation, CRM, and CMS platforms to execute and monitor campaigns.
  • Lead Generation & Tracking: Assists in the execution of lead generation programs. Monitors campaign performance and reports on key metrics to optimize marketing effectiveness.
  • Market & Customer Insights: Gathers and synthesizes customer feedback and market research to inform marketing strategies. Helps identify trends and opportunities for content and campaign development.
  • Cross-Functional Collaboration: Works closely with sales, product management, and other marketing team members to ensure alignment and consistency across all marketing efforts.
  • Customer-Centric Focus: Supports initiatives that enhance the customer experience and contribute to customer success. Participates in customer-facing activities and incorporates feedback into marketing deliverables.
  • Administrative & Project Support: Manages marketing calendars, coordinates meetings, and supports project management tasks to ensure smooth execution of marketing plans.

Required Qualifications

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • 1-3 years of experience in a marketing support or specialist role.
  • Familiarity with digital marketing tools and platforms (e.g., CRM, CMS, marketing...).

Application Instructions

For full details, please follow the application link.

Apply Online: ipc.us/t/99BA43F1486E442D

Johnson Controls is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, status as a qualified individual with a disability, or any other characteristic protected by law.

If you are an individual with a disability and require an accommodation during the application process, please visit www.johnsoncontrols.com/tomorrowneedsyou.

About the Company

JOHNSON CONTROLS INC is a global diversified technology and multi-industrial leader serving customers in more than 150 countries. With a commitment to sustainability dating back to 1885 and the invention of the first electric room thermostat, Johnson Controls is dedicated to helping its customers win everywhere, every day, and creating greater value for all stakeholders.

Required Skills

Market Research
Customer Engagement
CRM
Communication
CMS
Lead Generation
Project Management
Content Development
Digital Marketing
Campaign Execution