Email Marketing Consultant

Position Overview

This role is responsible for building and deploying email campaigns across various Marketing Cloud Studios and Builders. The candidate will set up email creative for internal team approvals, schedule deployments, perform post-deployment checks, and proactively identify and resolve potential issues. In addition, the role involves partnering and collaborating with peers to promote knowledge sharing and process efficiencies. The candidate will also lead or participate in strategic marketing initiatives, contributing expert-level consultation on key marketing programs, new products, or product enhancements. The successful candidate is expected to lead the team to meet marketing deliverables while leveraging a solid understanding of legal, compliance, privacy regulations and related policies.

Wells Fargo is an Equal Opportunity Employer.

Key Responsibilities

• Build and deploy email campaigns including personalization and dynamic content.
• Set up email creative for internal team approvals, schedule deployment, and complete post-deployment checks.
• Identify and resolve potential issues proactively.
• Partner and collaborate with peers to ensure knowledge sharing and process efficiencies.
• Lead or participate in planning and executing highly visible marketing programs.
• Contribute to marketing, creative, or product management for major product lines while providing expert-level consultation on strategic initiatives.
• Lead the team to meet marketing deliverables while ensuring adherence to legal, compliance, privacy regulations and policies.