Digital Marketing Consultant-SEO

Position Overview

Job Title:Digital Marketing Consultant-SEO
Location:Chicago IL-Remote/Hybrid

Predictive Sales AI is at the forefront of transforming the home services industry with AI-driven software. We empower businesses to make smarter decisions, increase efficiency, and unlock new growth opportunities. As part of our growth, we are looking for a talented individual to lead impactful digital strategies. At Spectrum, you will have the opportunity to combine your SEO expertise with innovative digital marketing strategies to deliver measurable growth for a diverse portfolio of clients.

Key Responsibilities

• Develop & Execute Tailored Strategies: Collaborate with clients to design and implement comprehensive online marketing plans that align with their business goals, ensuring long-term success and growth. Push clients to take the right steps to maximize their digital presence.
• SEO/SEM Audits & Guidance: Conduct in-depth monthly and annual audits of client websites to identify areas of improvement and provide ongoing guidance on SEO and SEM strategies to enhance online visibility and conversion rates.
• Build and Nurture Partnerships: Create and cultivate valuable relationships with key online entities and businesses to generate opportunities for link building, cross-promotion, and increased brand awareness.
• Keyword Research & Content Optimization: Perform thorough keyword analysis and ensure clients’ content is optimized to rank higher in search engines, driving relevant traffic and engagement.
• Performance Analysis & Conversion Optimization: Monitor key performance indicators (KPIs) and analytics data to implement strategies that improve website conversions and drive higher ROI.
• White-Hat SEO Best Practices: Adhere to the latest Google webmaster guidelines to deliver long-term, ethical results that protect and enhance a client’s online reputation.
• Collaborative Approach: Work closely with designers, developers, copywriters, and PPC specialists to optimize website performance, user experience (UX), and conversion pathways.

Required Qualifications

• Bachelor’s Degree in Marketing, Business, or a related field
• 2+ Years of Professional SEO Experience with hands-on knowledge of digital marketing strategies
• Client-Facing Experience in managing B2C clients in a consultative or account management capacity
• Project Management Skills with the proven ability to handle multiple accounts and projects simultaneously
• Experience in Company Branding and Messaging to help clients build a cohesive online presence
• Website Architecture Knowledge and understanding of how website structure impacts digital marketing best practices
• PPC Experience with exposure to managing and optimizing pay-per-click campaigns
• Fundamental Knowledge of HTML & CSS to collaborate effectively with web developers
• Proficiency in Google Analytics & Reporting to develop performance reports and provide actionable insights
• Excellent Communication Skills, both written and verbal, for effective client interactions and presentations

Preferred Qualifications

• Strong analytical and problem-solving abilities
• Highly organized with a keen eye for detail and accuracy
• Excellent oral, written, and interpersonal communication skills
• Demonstrated ownership and follow-through on tasks
• Customer service-focused with a solution-oriented approach
• Professional demeanor and composure

Benefits & Perks

• Innovative Environment: Join a forward-thinking company that values creativity and the exploration of new ideas
• Professional Growth: Access continuous learning opportunities and career advancement within a dynamic team
• Comprehensive Benefits: Enjoy a competitive salary, performance-based bonuses, flexible work arrangements, and a robust benefits package
• Collaborative Culture: Work in a team-oriented environment where collaboration and mutual respect drive success