Marketing Assistant (New York, Greenwich)

Position Overview

Based in the Firm's New York or Greenwich office, the Marketing & BD Assistant works closely with the US Marketing Department to provide administrative and digital marketing-related support. The position is Permanent - Full Time and is located in New York. The role involves a variety of tasks including submitting and tracking expenses, creating presentations, developing spreadsheets, managing targeted marketing lists, responding to inquiries, implementing data changes, and maintaining the CRM database.

Key Responsibilities

• Provide general support to the marketing department, demonstrating flexibility and adaptability.
• Conduct research on market trends, clients, and prospects and prepare detailed reports to support business development initiatives.
• Support event planning, scheduling, and execution, which includes:
  • Develop invitation lists, send invitation mailings, and track RSVPs.
  • Organize registration, prepare name tags and branded materials, greet attendees, and address guest needs during events.
  • Prepare pre-event materials, perform tech checks with IT, and conduct venue visits.
• Analyze and report on the performance of event or mailing analytics, including invitations, client alerts, social media posts, and webpages.
• Maintain the Business Development Activities Newsletter and distribute relevant information monthly.
• Assist in the distribution and posting of client alerts via Vuture and promote thought leadership content on the firm's webpage and social media platforms.
• Draft, produce, and disseminate marketing materials such as web page and attorney bio updates, brochures, client alerts, letters, and firm announcements.
• Submit budget items for reimbursement ensuring appropriate expense coding.
• Update marketing sections related to the U.S. within the firm's internal systems.
• Facilitate onboarding for new partners from a marketing perspective, including updating bios, scheduling photographers, and coordinating welcome materials.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Previous experience in marketing or business development, preferably within a professional services or law firm environment.
• Advanced proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Familiarity with CRM systems, especially InterAction or comparable platforms.
• Experience utilizing social media tools such as LinkedIn, Instagram, and X (Twitter) in a corporate setting.
• Excellent written and verbal communication skills with strong attention to detail.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Enthusiastic, adaptable, and collaborative with a flexible mindset to adjust to changing project requirements.
• Willingness to attend or run events during early mornings or late evenings as required.

Benefits & Perks

• Compensation: Annual base compensation between $60,000 - $68,000, commensurate with experience.
• Hybrid working model – office attendance is required 3 days a week.