Manager - Brand Strategy Madewell

Position Overview

J.Crew, a well-established New York-based American heritage apparel retailer renowned for timeless quality and commitment to Diversity, Equity, Belonging & Sustainability, is seeking a Strategy Manager for Madewell. In this highly visible role, you will partner with senior leadership and cross-functional teams to drive business transformation, shape brand strategy, and unlock new growth opportunities using data-driven insights.

Our story is built on modern classics with character – crafted to help our customers become the best, most authentic versions of themselves.

Key Responsibilities

• Strategic Planning & Analysis: Lead critical strategic initiatives by conducting market, competitor, and customer research, and developing data-driven strategies aligned to company goals.
• Business Development: Identify and size whitespace opportunities, build data-backed business cases in partnership with Finance, and expand J.Crew’s total addressable market.
• Data & Insights: Analyze both quantitative and qualitative data, develop performance dashboards, track KPIs, and translate complex insights into actionable strategies for senior leadership.
• Cross-Functional Collaboration: Work closely with merchandising, planning, marketing, and finance teams to ensure alignment on strategic objectives and deliverables.
• Executive Insights & Communication: Prepare and present strategic updates, recommendations, and performance analyses to senior executives and board members.
• Competitive Intelligence: Monitor industry trends, competitive positioning, and market shifts to inform strategic recommendations.
• Quarterly Business Review: Define, track, and review key performance indicators, and facilitate business reviews with actionable plans.
• Leadership Support: Provide strategic thought partnership to leadership, ensuring effective execution of business strategies and fostering cross-functional collaboration.

Required Qualifications

• 3-5 years of experience in strategy, management consulting, or a related role within the apparel or consumer goods industry.
• Strong critical thinking, quantitative analysis, and problem-solving skills; adept at translating complex data into actionable insights.
• Proficiency in data analysis tools (e.g., Excel, PowerPoint) and experience preparing executive-level presentations.
• Excellent interpersonal and communication skills with a proven ability to collaborate across different teams and levels.
• Keen understanding of market trends, competitive dynamics, and the apparel industry.

Preferred Qualifications

• MBA is a plus.
• Experience with financial modeling is beneficial.

Benefits & Perks

• Health & Well-being – Comprehensive medical, dental, prescription, and vision insurance, family planning support, fitness discounts, and more.
• Associate Discount – Enjoy great discounts across J.Crew, J.Crew Factory, and Madewell.
• Summer Fridays – Benefit from early office closure at 1:00 PM every Friday during the summer months.
• Community Impact – Participate in philanthropic efforts and the J.Crew Cares Program to support local communities.
• Winter Break – Eligible full-time associates enjoy a winter break at the end of December to recharge.

Salary Range: $120,800.00 - $151,000.00. Compensation is determined based on internal equity, geographic location, job-related skills, and experience.

J.Crew Group is deeply committed to fostering a culture of belonging and inclusivity. We proudly provide equal opportunity to all associates and qualified applicants regardless of race, color, religion, national origin, age, sex, disability, or any other status protected under applicable law.