Associate, MBK Social Media & Engagement

Key Responsibilities

• Social Media Strategy: Create, manage, and implement an actionable, comprehensive social media engagement strategy alongside a streamlined process for content review and approvals in collaboration with MBK Alliance leadership and the Foundation's Creative and Communications team.
• Brand Development: Oversee day-to-day management of campaigns, ensure brand consistency, and facilitate scaling brand awareness through the MBK Alliance's social media channels.
• Analytics and Reporting: Set and manage clear goals for audience traffic, growth, and engagement for MBK Alliance social media platforms in collaboration with MBK Alliance leadership and the Foundation's Creative and Communications Team.
• Public Engagement and Creative Partnership Campaigns Management: Promote and support the launch of MBK Alliance programming and events through utilization of MBK Alliance social channels
• Writing & Copy Editing: Support the development of written social content in support of MBK Alliance news, social media, and public deliverables
• Partnerships and Collaboration: Develop a detailed partner, influencer, and general public collaboration strategy to help increase web traffic, social media followers, participation in campaigns, calls to action, and deeper engagement.

Required Qualifications

• Exceptional writing skills with a track record of crafting original content and telling stories effectively through social media, garnering high engagement, and representing the voice and values of high-profile brands and/or public figures
• Demonstrated ability to develop, execute and track online campaigns and day-to-day follower growth and engagement.
• Experience using social media analytics tools and the ability to make course corrections based on the findings.

Compensation

The salary range for this role is between $71,775 and $119,625.