SEO & Content Specialist

Position Overview

IZEA Worldwide, Inc. is a leading marketing technology company empowering the Creator Economy. Our SEO & Content Specialist is a remote role responsible for optimizing website copy and landing pages for search engine performance, performing in-depth keyword research, and collaborating with product and marketing teams to drive organic SEO and successful SEM campaigns. This opportunity is based in a 100% remote environment.

Key Responsibilities

• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Optimize copy and landing pages for search engine marketing
• Publish blog posts in WordPress using SEO and general Content Marketing best practices
• Perform ongoing keyword discovery, expansion and optimization
• Execute tests, collect and analyze data and results to identify trends and achieve maximum ROI in organic search
• Track, report, and analyze website analytics
• Research and implement search engine optimization recommendations
• Research and analyze competitors
• Develop and implement link building strategy
• Collaborate with the development team to ensure SEO best practices on new code implementations
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords

Required Qualifications

• 4+ years managing search engine optimization, preferably for a technology company
• Demonstrated experience scaling search programs and driving meaningful traffic with high conversion rates
• In-depth experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with A/B and multivariate experiments
• Extensive experience with WordPress
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

Preferred Qualifications

• Experience with hands-on content management and running a corporate blog is a plus
• Experience working with freelance writers and editors to produce high-quality blog content is also a plus

Benefits & Perks

• Recognized as a Top Place to Work by the Orlando Sentinel for 4 consecutive years
• Honored as a Deloitte “Fast 500” company for 2 years
• Access to ongoing education and professional growth opportunities
• Enjoy a flexible, fully remote working environment with an inclusive culture
• Opportunity to impact a global audience and drive meaningful change in the Creator Economy