Radio Account Executive

Fort Myers Broadcasting Co10 months ago
Florida
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

Fort Myers Broadcast is a leading broadcasting radio station in the Fort Myers area, dedicated to delivering quality content and entertainment. We are passionate about connecting businesses with their target audiences and helping them achieve their marketing goals through effective radio advertising. We are currently seeking a motivated and dynamic Radio Account Executive to join our team. In this role, you will play a key part in building and maintaining relationships with local businesses, advertising agencies, and clients to drive revenue growth through radio advertising sales.

Key Responsibilities

  • Identify and prospect new business opportunities within the Fort Myers market.
  • Develop and maintain strong relationships with existing clients to ensure long-term partnerships.
  • Create customized radio advertising solutions that meet the needs and goals of clients.
  • Prepare and deliver persuasive sales presentations to potential clients.
  • Collaborate with our creative and production teams to develop effective radio commercials.
  • Monitor and manage advertising campaigns to ensure client satisfaction and success.
  • Keep up-to-date with industry trends and market conditions.
  • Achieve and exceed monthly and quarterly sales targets.
  • Prepare and submit accurate sales reports and forecasts.

Required Qualifications

  • Bachelor's degree in Marketing, Business, or a related field (preferred).
  • Proven track record in sales and account management.
  • Strong interpersonal and communication skills.
  • Self-motivated, goal-oriented, and able to work independently.
  • Knowledge of the local Fort Myers market and business landscape is a plus.
  • Experience in radio advertising or media sales is a significant advantage.

Benefits & Perks

  • Full-time new hires are eligible to participate in all Company benefit plans, including Health, Dental, Vision Insurance, and HSA.
  • Benefits commence on the 1st of the month after 30 days of employment, subject to plan terms.
  • Eligibility for company-paid benefits such as life insurance & EAP and employee-paid benefits such as short-term disability.
  • PTO – Earned on an accrual basis.
  • Company-Paid Holidays.
  • Competitive base salary with uncapped commission structure.
  • 401(k) retirement plan.
  • Professional development opportunities.
  • Access to cutting-edge sales and marketing tools.
  • Friendly and collaborative work environment.

Required Skills

Communication
Presentation Skills
Sales
Client Relationship Building
Account Management
Radio Advertising
Negotiation
Strategic Thinking
Market Analysis