Sr. Manager- Marketing and Brand

Position Overview

First Solar reserves the right to offer you a role most applicable to your experience and skillset. The Senior Manager for Marketing and Brand leads First Solar’s marketing strategy—spanning customer, product, and political advocacy—and its execution. This role is also responsible for the strategic integration of AI and large language models (LLMs) into marketing operations, enhancing efficiency, creativity, and impact through innovative campaigns and content development.

Key Responsibilities

• Apply intellectual horsepower to problem solving and seizing emerging opportunities.
• Effectively manage multiple stakeholders with extreme ownership and attention to detail.
• Champion the adoption of AI and LLMs in marketing, mentoring team members and ensuring brand consistency.
• Expand and evolve First Solar’s brand platforms and digital presence through innovative strategies.
• Drive customer marketing and political advocacy campaigns, collaborating across functions to align messaging.
• Collaborate with cross-functional teams to develop compelling narratives and enforce brand governance.
• Mentor and lead a multi-disciplinary team, optimizing team structures and quality benchmarks.
• Identify, evaluate, and implement emerging AI tools to continuously innovate marketing operations.

Required Qualifications

• Bachelor’s degree.
• 10+ years of experience in a strategic marketing role, including agency/consultancy and international/multi-market exposure; political marketing experience is an advantage.
• Proven ability to adjust quickly to shifting priorities while managing multiple projects.
• Expertise in customer, content, and product marketing with a creative and entrepreneurial mindset.
• Strong interpersonal skills with an ability to drive digital transformation and implement AI-driven marketing solutions.
• Demonstrated leadership in managing high-performing teams and influencing cross-functional stakeholders.

Benefits & Perks

• Compensation: $131,200-$187,000 Annually
• Full-time position – M-F, 8:00 AM - 4:00 PM
• Travel: 20% - 30%
• Location: 4300 E. Camelback Road, Phoenix, AZ, 85018, US