Marketing Coordinator

Position Overview

When what you Crave is a job that combines creative, challenging and ever-changing work with an experienced, inclusive team committed to creating memorable moments every day, only White Castle hits the spot! As America’s first fast-food hamburger chain with over a century of service, White Castle is looking for a passionate Marketing Coordinator to support the development and execution of marketing programs that drive traffic and sales across restaurant and retail channels. In this role, you will coordinate campaigns, manage daily marketing projects, ensure consistent brand execution across multiple consumer touchpoints, and serve as a key point of contact for both internal and external partners.

Key Responsibilities

• Support system promotions for restaurants and retail by developing and executing assignments in a timely and budget-maximizing fashion to achieve project goals.
• Support restaurant regional and local marketing plans, including grand openings, remodels, and community events; coordinate the creation and distribution of local store marketing toolkits and ordering of approved materials and swag.
• Assist retail with shopper marketing programs and packaging optimization; serve as a primary contact for select third-party partnerships to elevate the brand profile.
• Interact with agency and marketing partners to guide creative development for local requests and relay operational inputs to Brand Managers.
• Identify key execution efforts such as contract approvals, check requisitions, coupon printing, artwork, and budget/invoice tracking, providing necessary support to operations teams.
• Provide tactical support to the team as assigned.
• Execute brand-relevant program scope-of-work as outlined by management, including maintaining budgets, pricing levels, and managing relationships with qualified vendors.
• Maintain strong administrative support by sourcing internal assets, updating marketing calendars, managing billing and invoice payments, and handling out-of-home advertising contracts.
• Perform other duties as assigned.

Required Qualifications

• Experience Required: A minimum of 3 years’ relevant experience in marketing-related work.
• Working knowledge of Microsoft tools including Excel, Word, PowerPoint, project management software, and Outlook.
• Effective oral and written communication skills, with good judgment and the ability to provide timely, consistent feedback to team members and external agency partners.
• Excellent analytical, problem-solving, and organizational skills.
• Ability to work both independently and collaboratively in team environments.
• Proven ability to prioritize and manage multiple assignments in a fast-paced work environment.

Preferred Qualifications

• Education: Bachelor’s degree in marketing, business, or a related field (preferred but not required).

Benefits & Perks

• Family owned and operated since 1921
• Medical Plan
• Dental & Vision Plan
• Company paid Life Insurance and AD&D (buy-ups available)
• Paid holidays
• Bereavement pay
• Jury duty pay
• 4 Weeks of Paid Vacation in the first year
• Weekly paychecks – YES, WEEKLY!
• 401(k) with company match (100% match for the first 3% and 50% for the next 2%, 100% vested)
• Profit Sharing plan
• Holiday bonuses
• Free parking
• Recognition programs
• Employee Assistance Program
• Tuition reimbursement
• Scholarship opportunities
• Career growth and development
• Hybrid work environment
• Business casual dress code (jeans are welcome every day!)
• Onsite Café with free drinks and food discounts
• Community service opportunities
• White Castle restaurant discounts
• A slide to our lobby
• And much more…