Senior Data Analyst (Bangkok Based, relocation provided)

Position Overview

Agoda is an online travel booking platform for accommodations, flights, and more. With a global network of 4.7M hotels and holiday properties, Agoda harnesses cutting-edge technology to connect travelers worldwide.

Our Purpose - Bridging the World Through Travel:We believe travel brings people together, fosters empathy, and opens up opportunities for learning and new experiences. Join our diverse and innovative team to make a global impact.

The Performance Marketing Team is a data-driven powerhouse combining analytics, creative strategy, and technological savvy to optimize marketing programs and enhance customer lifetime value.

Key Responsibilities

• Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
• Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
• Modeling: Analyze large datasets from experiments, develop optimization models, and build dashboards to support account managers.

Required Qualifications

• 4–5 years of relevant experience
• Bachelor’s Degree or higher from a top university in a quantitative subject (Computer Science, Mathematics, Economics, Engineering, Statistics, or Science)
• Excellent English communication skills
• Advanced business acumen
• Advanced statistical and analytical skills
• Expertise in Excel and data tools (SAS, R, SPSS, Python, VBA, SQL, Tableau)
• Proven experience in leading A/B testing initiatives and interpreting the results for business impact
• Ability to operate independently, lead complex projects, and mentor junior analysts

Preferred Qualifications

• Experience in digital marketing
• Academic research experience