Senior Manager, Product Marketing - Walmart Data Ventures
Walmart11 months ago
White Plains, NY, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Are you an experienced Product Marketing professional passionate about driving innovative technology products? As a Senior Product Marketing Manager at Walmart Data Ventures, you will shape the market impact of our data and analytics solutions through go-to-market strategies, product launches, and impactful marketing programs. This role reports to the Director of Product Marketing and can be based in Bentonville, AR or Hoboken, NJ.
At Walmart Data Ventures, we transform retail by turning Walmart’s unmatched first‐party data into actionable insights that empower merchants and brands worldwide. Primary Location: 221 River St, Hoboken, NJ 07030, United States of America.
Key Responsibilities
- Lead the go-to-market (GTM) strategy and launch of new data and technology products, including market landscape analysis, persona definition, and development of core GTM materials.
- Drive product adoption and awareness by creating and executing marketing content such as case studies, pitch decks, blog posts, and sales enablement tools.
- Partner with Product, Sales, and Analytics teams to define value propositions and use cases, transforming complex ideas into clear, compelling messaging.
- Develop product positioning and messaging that differentiates our offerings across multiple audiences and channels.
- Identify market growth opportunities through data-driven insights and collaborate with cross-functional teams to build compelling business cases.
- Manage the execution of multiple product launches from early pilots to general availability and growth phases.
Required Qualifications
- Option 1: Master’s degree in Marketing, Business Administration, or a related field with 3+ years’ experience in Product Marketing, Consulting, or a related discipline; OR Option 2: 5+ years’ experience in Product Marketing, Consulting, or a related field.
- Alternatively, a Bachelor’s degree in Marketing, Business Administration, or a related field with 3 years’ experience, or 6 years’ experience in the field.
- Strong background in marketing technology, data, or B2B products, ideally within large-scale or complex organizations.
- Excellent communication and storytelling skills with the ability to distill complex technical concepts into clear, compelling narratives.
- A collaborative mindset and the adaptability to excel in fast-paced, growth-oriented environments.
Preferred Qualifications
- Master’s Degree in Business Administration, Marketing, or a related field.
- Experience working with data-driven or SaaS products.
- Previous experience in a startup or consulting environment.
Benefits & Perks
- Competitive Compensation: Hoboken, NJ ($108,000 - $216,000) and Bentonville, AR ($90,000 - $180,000), with annual/quarterly performance bonuses and Stock options.
- Health Benefits: Medical, vision, and dental coverage.
- Financial Benefits: 401(k), stock purchase program, and company-paid life insurance.
- Paid Time Off (PTO): Includes vacation, sick leave, parental leave, family care leave, bereavement, jury duty, and voting; PTO/PPTO benefits vary by job classification and length of employment.
- Additional perks: Short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and access to the Walmart Live Better U education benefit program.
Required Skills
Campaign Management
Market Analysis
Cross-functional Collaboration
Data Analytics
Product Marketing
Product Positioning
Technical Storytelling
Go-to-Market Strategy