Marketing Analyst (Marketing Analytics, Bangkok Based, Relocation provided)

Position Overview

At Agoda, we bridge the world through travel. Our story began in 2005 when two lifelong friends launched Agoda to make it easier for everyone to explore the world. Today, as part of Booking Holdings, we connect people to destinations and experiences with great deals and innovative use of data and technology. This role is based in Location: Bangkok, Thailand and is open to candidates worldwide. You will join the world-leading Performance Marketing Team—a blend of top analysts, marketing strategists, and data scientists dedicated to enhancing customer lifetime value through measurable programs. We offer a generous relocation package to ensure a smooth transition to living and working in Bangkok.

Key Responsibilities

• Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
• Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
• Modeling: Analyze experimental data, develop models for optimization, and build dashboards for account managers.

Required Qualifications

• Bachelor’s Degree or higher from a top university in a quantitative subject (such as computer science, mathematics, economics, engineering, statistics, or science).
• Ability to communicate fluently in English.
• Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL, or Tableau.
• Good numerical reasoning skills.
• Proficiency in Excel.
• Intellectual curiosity and strong analytical skills.

Preferred Qualifications

• Experience in digital marketing.
• Academic research experience.
• Experience in R Studio, data modeling, or hypothesis testing is a plus.

Benefits & Perks

• Benefits: Generous relocation package to support your transition to living and working in Bangkok.