Director of Product Management, Media & Marketing
Job Description
Position Overview
Babylist is the leading registry, e-commerce, and content platform for growing families. With over 9 million annual shoppers and more than $500 million in 2024 revenue, we are reshaping the $320 billion baby product industry. As a remote-first company with team members across the U.S. and Canada, we meet in person twice a year and require occasional travel (approximately 4 times per year) for team collaboration.
In this role, Babylist is seeking a highly experienced Director of Product Management to lead our Media and Marketing product teams. You will work closely with leaders across the organization, ensuring that technology investments support business growth while driving exceptional user experiences and data-driven strategies.
Key Responsibilities
- Drive Babylist company strategy forward as a key partner unlocking Media & Marketing opportunities.
- Demonstrate exceptional judgment in balancing business goals with user experience.
- Partner across the Babylist ecosystem to create value for both customers and partners.
- Lead your team with intentional focus, making tough decisions that create clarity and drive results.
- Think big and act small – bringing new ideas from 0-1 and managing at scale.
- Shape the product management function as a key leader within the Consumer team.
- Lead the full product management cycle: Discovery, Validation, Development, Launch, and Measure/Iterate.
- Advocate for a data-driven approach to improve customer experience using both qualitative and quantitative research.
Required Qualifications
- Exceptional people manager with 6+ years of experience hiring and managing highly experienced product managers and developing talent.
- Proven track record in defining product strategy for complex business areas, having held Director, Sr. Director, or VP-level roles.
- Experience in monetization and marketing, with the ability to speak the language of media sales and partnership teams.
- Results-oriented with a people-first leadership style that builds trust and drives outcomes.
- Data-driven approach, utilizing both quantitative and qualitative data and experience with consumer facing A/B tests.
- Ability to thrive in ambiguity, identifying and executing on new opportunities without a clear mandate.
- Exceptional prioritization skills to manage shifting focus areas in a fast-paced, high-change environment.
- Comfortable and enthusiastic about working in an AI-forward environment where digital tools are integral to daily operations.
- A strong advocate for leveraging technology while keeping people at the center of decision making.
Benefits & Perks
- Competitive salary with equity and bonus opportunities
- Company-paid medical, dental, and vision insurance
- Retirement savings plan with company matching and flexible spending accounts
- Generous paid parental leave and PTO
- Remote work stipend to set up your office
- Perks supporting physical, mental, and emotional health, as well as parenting, childcare, and financial planning
Compensation Details: