Growth Marketing Manager

Position Overview

At Canary Technologies, we’re shaping the future of hospitality. As our Growth Marketing Manager, you will drive measurable impact across marketing channels by blending creative strategy with tactical execution. You’ll work closely with growth, product, and sales teams to craft compelling campaigns that resonate with a B2B audience, optimize performance, and build a consistent brand voice.

Compensation: $110,000 - $155,000 base salary (annualized On Target Earnings), with the opportunity for a discretionary bonus and/or equity. Actual compensation will be commensurate with your skills, experience, and work location.

Key Responsibilities

• Develop persuasive copy for digital assets (ads, email campaigns, social posts, video scripts) and iteratively improve content based on performance data.
• Lead ideation, development, and execution of creative strategies across digital channels including email, video, and digital advertisements (e.g., Google Demand Gen, LinkedIn Ads, Meta Ads).
• Collaborate with content, design, and product marketing teams to ensure creative consistency and alignment with campaign goals.
• Oversee the end-to-end creative production process, managing timelines and asset delivery.
• Establish and monitor key performance metrics (A/B tests, CTR, conversion rates, engagement, etc.) to optimize creative content and campaigns.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Design, or a related field.
• 3-7+ years of progressive experience in creative roles within marketing, with at least 2-3 years in a managerial capacity (preferably in a B2B SaaS or tech environment).
• Proven expertise in copywriting for digital channels, supported by a strong portfolio of ad copy, email campaigns, and marketing collateral.
• Strong analytical skills with experience in leveraging data (e.g., A/B testing, web analytics) to drive creative optimization.

Benefits & Perks

• Canary Days: Enjoy company-wide days off each month to recharge with an extended weekend or day off.
• Self Improvement Club: Monthly meetings where you share your personal goals, with a budget provided for goal-enhancing purchases.
• Professional Development Chats: Benefit from a dedicated budget for cross-functional professional development conversations.
• Travel Reimbursement: Receive a travel stipend to visit our offices in New York, San Francisco, or Dallas.
• Personal Travel Reimbursement: Earn a credit towards hotel stays when you book at a Canary partner hotel.