Senior Designer (Senior Analyst, Digital Marketing)

Job Description

Do you have a passion for creating impactful digital marketing strategies? Are you a creative thinker with a strong analytical mindset? Whirlpool is seeking a highly experienced Senior Designer (Senior Analyst, Digital Marketing) to join our dynamic team. As a Senior Designer, you will play a crucial role in driving the success of our digital marketing initiatives. We are looking for a talented individual with a proven track record of delivering innovative and effective digital campaigns. If you are a self-motivated, results-driven professional with a keen eye for design and a deep understanding of digital marketing, we want you on our team. Join us at Whirlpool and be a part of our mission to revolutionize the way people experience home appliances.

Your Responsibilities

• Develop and implement digital marketing strategies that align with Whirlpool's overall marketing objectives and goals.
• Conduct thorough research and analysis to identify target audience, industry trends, and competitors' strategies.
• Collaborate with cross-functional teams to create and execute digital campaigns that drive brand awareness, engagement, and conversions.
• Utilize your creative thinking skills to develop innovative and impactful digital designs and concepts.
• Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
• Manage and prioritize multiple projects and deadlines, ensuring timely and high-quality deliverables.
• Stay current with industry best practices and emerging technologies to drive digital marketing innovation.
• Develop and maintain strong relationships with internal stakeholders and external partners.
• Mentor and guide junior designers and analysts, providing support and feedback to help them grow.
• Proactively identify and troubleshoot any issues or challenges that may arise in digital campaigns and implement solutions.
• Collaborate with the marketing team to integrate digital strategies and campaigns with other channels and initiatives.
• Continuously monitor and analyze industry trends, consumer behavior, and market changes to identify opportunities for growth and improvement.
• Serve as a subject matter expert in digital marketing, providing insights and recommendations to inform strategic decision-making.
• Represent Whirlpool in a professional and positive manner, both internally and externally.
• Contribute to a positive and collaborative team culture, fostering a supportive and inclusive environment.

Equal Opportunity Employer

Whirlpool is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.