Social Media Marketing Coordinator – Student Recruitment

The University of Texas at El Paso3 months ago
El Paso, TX, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Job Title

Coordinator of Social Media Marketing

Institution

The University of Texas at El Paso

Job Summary

The University of Texas at El Paso seeks a Coordinator of Social Media Marketing to join the UTEP Creative Services team and guide undergraduate recruitment content through campus channels. Reporting to the Assistant Director of Editorial Services, you will create social media content, develop a student ambassador program, train ambassadors, and monitor KPIs to optimize recruitment outcomes on Instagram, TikTok, Facebook, X, and LinkedIn. This on-site role requires 40 hours/week.

Job ID

Job ID: #J-18808-Ljbffr

Required Skills

Student Engagement
Social Media Marketing
Platform-Specific Strategies (Instagram, TikTok, Facebook, X, LinkedIn)
KPI Monitoring
Training and Development
Content Creation