Director, Brand Creative job

Philadelphia International Airport (PHL)3 months ago
Philadelphia, PA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Responsibilities

  • Develop and implement a cohesive brand strategy across all touchpoints.
  • Inspire and mentor the creative team, fostering a culture of innovation and collaboration.
  • Stay ahead of industry trends, ensuring the brand remains relevant, modern and competitive.
  • Supervise and guide the work of graphic designers, photographer/videographer, and copywriter.
  • Conduct regular team meetings, provide constructive feedback, and set clear performance expectations.
  • Support professional growth and development through training and coaching.
  • Oversee the creation of marketing assets, including digital and print designs, social media content, videos, and copy.
  • Ensure all content is consistent with brand guidelines and resonates with target audiences.
  • Lead brainstorming sessions to generate fresh ideas for campaigns and initiatives.
  • Work closely with marketing, sales, and product teams to ensure creative output aligns with business goals.
  • Present creative concepts and strategies to senior leadership, incorporating feedback as needed.
  • Build strong relationships with internal and external partners, including agencies and vendors, to enhance creative execution.
  • Oversee the prioritization and timely delivery of creative projects.
  • Establish efficient workflows and processes to maximize team productivity.
  • Monitor and manage the creative budget, ensuring projects stay within financial parameters.

Requirements

  • Bachelor's degree in Graphic Design, Marketing, Communications, or a related field
  • 8+ years of experience in brand creative, with at least 3 years in a leadership role
  • Proven expertise in visual design, copywriting, and multimedia content creation
  • Strong leadership and team-building skills, with experience managing multidisciplinary teams
  • Exceptional communication and presentation skills
  • Proficiency in design and content tools (e.g., Adobe Creative Suite, Figma, video editing software)
  • Ability to handle multiple projects in a fast-paced environment and deliver high-quality results under tight deadlines
  • Familiarity with project management tools (e.g., Asana, Wrike, Trello, or similar)

Preferred

  • Agency experience
  • Experience in a consumer-facing industry
  • Knowledge of digital marketing trends, including social media and video content strategies

Benefits

  • Transportation: City employees get unlimited FREE public transportation all year long through SEPTA's Key Advantage program. Employees can ride on SEPTA buses, subways, trolleys, and regional rail for their daily commute and more.
  • Parental Benefits: The City offers its employees 8 weeks of paid parental leave.
  • We offer Comprehensive health coverage for employees and their eligible dependents.
  • Our wellness program offers eligibility into the discounted medical plan
  • Employees receive paid vacation, sick leave, and holidays
  • Generous retirement savings options are available
  • Pay off your student loans faster - As a qualifying employer, City of Philadelphia employees are eligible to participate in the Public Service Loan Forgiveness program. Join the ranks of hundreds of employees who have already benefited from this program and achieved student loan forgiveness.
  • Unlock Tuition Discounts and Scholarships - The City of Philadelphia has forged partnerships with over a dozen esteemed colleges and universities in the area, ensuring that our employees have access to a wide range of tuition discounts and scholarships. Experience savings of 10% to 40% on your educational expenses, extending not only to City employees but in some cases, spouse and dependents too!

Required Skills

Project management
Multimedia content creation
Team leadership
Digital marketing trends
Copywriting
Figma
Adobe Creative Suite
Communication
Graphic design
Brand strategy development
Presentation
Video editing software