Art Director - Marketing
ECA Staffing Solutions, Inc.7 months ago
Jacksonville Beach, FL, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Job Summary
We're seeking a Marketing Art Director to define and elevate the visual and user interface strategy for our brand. In this leadership role, you'll guide a team to create cohesive, high-impact digital experiences that resonate with our audience. From strategic oversight to hands-on design, you'll play a pivotal role in shaping how customers experience our brand.
You'll report to the Founder & CEO, partnering closely with marketing, product, and development teams to help define and convey the magic of the brand online.
Duties and Responsibilities
- Design Leadership: Define and oversee the visual design strategy for our website, digital and brand touchpoints, ensuring alignment with the brand's goals and identity.
- Team Mentorship: Lead, mentor, and inspire a team, fostering creativity, growth, and collaboration.
- Strategic Collaboration: Work closely with stakeholders to translate business objectives into innovative design solutions that drive engagement and conversion.
- Creative Direction: Develop and maintain a digital design system, ensuring consistency across campaigns and platforms.
- Data-Driven Decisions: Leverage analytics, customer feedback, and A/B testing to refine designs, balancing creativity with performance goals.
- Future-Proofing: Stay ahead of industry trends, introducing new tools, techniques, and design practices to keep the brand's digital presence cutting-edge.
- Hands-On Execution: Dive into key projects to set the standard for quality and innovation, ensuring designs are not just functional but emotionally resonant.
Required Skills
- A portfolio that showcases e-commerce-first designs with measurable success, demonstrating mastery of typography, layout, and responsive design principles.
- Expertise in design tools such as Figma, Sketch, Adobe Creative Suite, and familiarity with prototyping tools.
- Solid understanding of user experience principles and their application in high-conversion e-commerce design.
- Passion for mentoring designers and building a high-performing team.
Experience
- 7+ years of experience in UI, visual design, or related fields, with at least 2 years in a leadership role.
- Experience working cross-functionally with developers, marketers, and product managers to deliver cohesive digital experiences.
Supervisory Responsibilities
This role supervises a small team of digital designers, including hiring, performance management, and ongoing development.
Required Skills
Figma
e-commerce design
team mentorship
user experience principles
Adobe Creative Suite
typography
prototyping tools
Sketch
layout
responsive design