Brand Marketing Strategist

Position Overview

At Frost Bank, we are looking for a passionate, forward-thinking Brand Marketing Strategist to join our team. This role offers a unique opportunity to develop and lead our brand marketing strategy as we create and promote products and services that support our mission and values. The ideal candidate will have a proven track record in brand marketing and strategy – with a focus on digital marketing and analytics – and possess excellent communication skills, creativity, and the ability to thrive in a fast-paced environment. Collaborating directly with executives and stakeholders, you will help drive our brand’s success.

Frost Bank is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Key Responsibilities

• Develop and lead Frost Bank's brand marketing strategy.
• Create and promote products and services that align with our mission and values.
• Collaborate directly with executives and stakeholders to ensure brand success.

Required Qualifications

• Bachelor’s degree in Marketing or a related field.
• 5+ years of experience in brand marketing and strategy, with a focus on digital marketing and analytics.
• Proven success in developing and executing effective brand marketing strategies.
• Excellent communication skills, both verbal and written.
• Strong analytical and problem-solving skills.
• Ability to work independently and collaboratively on multiple projects.
• A creative and innovative approach to problem-solving.
• Comfortable working in a fast-paced environment.