Digital Marketing Manager for Email

Robert Half26 days ago
Los Angeles, CA, United States
Remote
Contract
Junior Level (1-3 years)

Job Description

Digital Marketing Manager For Email

We are looking for a Digital Marketing Manager for Email to join a real estate and property organization in Los Angeles, California. This long-term contract opportunity is ideal for a detail-oriented marketing specialist who can blend campaign strategy, analytics, and creative direction to strengthen audience engagement across digital channels. The role will partner with cross-functional teams to build cohesive marketing initiatives, improve digital performance, and deliver brand-consistent experiences that support business goals.

Responsibilities:

  • Analyze website and campaign performance data to identify trends, uncover opportunities, and shape future marketing initiatives.
  • Track market activity, competitor strategies, and emerging tools to recommend improvements in digital outreach and measurement practices.
  • Plan, launch, and evaluate email and digital marketing campaigns, reporting on results such as reach, engagement, and overall effectiveness to internal and external stakeholders.
  • Work closely with teams across creative, property marketing, digital, social media, and public relations to maintain a unified brand presence and support shared objectives.
  • Develop integrated seasonal campaigns for owned and paid channels, guiding execution from initial brief and content planning through final asset delivery.
  • Direct the creation and upkeep of visual marketing materials, including photography and digital assets tied to events, openings, promotions, and new initiatives.
  • Structure campaign messaging and creative priorities to encourage desired customer actions and align communications with business targets.
  • Oversee the development of landing pages, website visuals, and digital content with a strong focus on usability, customer engagement, and brand presentation.
  • Apply user-centered design principles, industry best practices, and competitive e-commerce insights to enhance online experiences and improve performance.
  • Recommend innovative digital content and marketing solutions that strengthen differentiation, elevate user experience, and support measurable results.

Required Skills

Analytics
Market Analysis
Visual Marketing
User-centered Design
Campaign Strategy
Email Marketing
Cross-functional Team Collaboration
Competitor Research
Digital Marketing
Content Planning
Digital Content Development
Performance Tracking