Marketing Officer, Corporate Events

Position Overview

At Cathay Bank, people drive our success. We value enthusiastic, highly motivated individuals with a strong work ethic and a passion for achieving their professional goals. With 60 years of experience and a commitment to fostering a caring culture, our team continues to make a difference in the financial future of our communities. The Marketing Officer, Corporate Events, is responsible for planning, developing, and executing in-person and virtual events that enhance brand visibility and strengthen community engagement.

Key Responsibilities

• Manage all aspects of the Bank’s internal and external events—from in-person to virtual and hybrid—from concept to completion.
• Coordinate signature events such as the Annual Charity Golf Tournament, Economic Outlook sessions in Fall and Spring, Branch Anniversary Open House, Walk for Hope, Scholarship Foundation events, Branch Networking, and regional Lunar New Year celebrations.
• Develop a comprehensive event strategy and detailed plans that align with the Bank’s overall objectives.
• Manage and track event budgets, negotiate vendor contracts, and ensure cost efficiency throughout each project.
• Collaborate with vendors and internal business units to meet event goals and deliver exceptional experiences.
• Provide outstanding customer service to clients, guests, and stakeholders at every event.
• Identify, procure, and manage the distribution of gift items for events.
• Work with the in-house Graphic Designer and third-party vendors to produce event-related creative assets, print materials, and update web content.
• Coordinate with internal departments to ensure all events adhere to branding guidelines, compliance mandates, and legal requirements.

Required Qualifications

• Education: College degree in Marketing, Communications, or a related discipline preferred.
• Experience Required: Minimum 3-5 years of experience in administrative roles, event planning, hospitality, or related areas, including marketing and corporate event settings.
• Qualifications: Excellent verbal and written communication skills, proven experience in events management and budget oversight, strong organizational and time-management abilities, proficiency in Word, Excel, and PowerPoint, with fluency in English and Chinese preferred.

Benefits & Perks

• Salary: $75K – $95K per year (Pay determined based on job-related knowledge, skills, experience, and location; may be eligible for a discretionary bonus.)
• Benefits: Competitive benefits package including medical, dental, vision, life, and long-term disability insurance; flexible spending accounts (FSAs), a health savings account (HSA) with company contributions, voluntary coverages, and a 401(k) plan.