Business Development & Marketing Coordinator
CapSpecialty, Inc9 months ago
BOWLING GREEN, NY, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
CetraRuddy is seeking a Business Development & Marketing Coordinator to lead proposal development, support pursuit strategies, and manage business development and marketing coordination for our New York office. This role guides all aspects of the pursuit process and collaborates with firm leadership to create compelling, brand-aligned collateral that reinforces the firm's unique reputation as an industry leader.
Reporting directly to the Marketing Director, the candidate will work closely with firm leadership based in New York to ensure that client engagements and internal processes align with strategic business goals.
Key Responsibilities
- Partner with business leadership to develop creative, client-focused proposal and pitch strategies.
- Lead and participate in all stages of the pursuit process – from identifying and qualifying potential clients and projects to managing and driving client relations through RFP/proposal strategy.
- Lead RFP response planning for project proposals, create timelines, capture the scope of work, and manage pursuit meetings to support the process.
- Plan and prioritize tasks, ensuring deadlines are met with all participants.
- Review RFPs to identify and communicate critical requirements, submission formats, deadlines, and any specific instructions outlined in the documents.
- Conduct research to support overall strategy and pre-positioning.
- Oversee and contribute to the development, layout, and production of proposals, qualifications packages, presentations, brochures, award submissions, and other collateral to ensure consistency and quality control.
- Manage marketing deadlines, coordinate workload distribution, and team resourcing to ensure timely, high-quality deliverables.
- Maintain pursuit records, pipeline reports, and CRM data (including go/no-go decisions, prospect tracking, and opportunity updates) in coordination with Principals and business development leaders.
- Support organization and maintenance of master marketing materials, templates, and resources on shared platforms.
- Ensure firmwide brand consistency across all marketing collateral and external communications, including digital platforms, presentations, and advertising.
Required Qualifications
- 5 years of professional marketing experience, including 3 years in the AEC industry.
- Proven experience in managing teams, with strong leadership and supervisory skills.
- Excellent project management abilities with the capacity to anticipate challenges, make strategic decisions, and deliver results under tight deadlines.
- Proven ability to manage multiple pursuits simultaneously while collaborating effectively across disciplines.
- Strong interpersonal skills and executive communication abilities, adept at managing expectations with leadership and stakeholders.
- Highly organized with meticulous attention to detail.
- Exceptional written, visual, and verbal communication skills.
- Advanced proficiency in Adobe Creative Suite (especially InDesign) and Microsoft Office.
- Experience using CRM platforms and reporting tools.
Required Skills
Project Management
Marketing Coordination
Communication
Team Management
Research
Strategic Planning
Adobe Creative Suite
Business Development
Proposal Development
Microsoft Office
CRM