Trade Marketing Analyst – Snack Food Production – San Antonio, TX

Position Overview

Are you ready to make an impact in the dynamic world of snack food production? We are seeking a Trade Marketing Analyst to join a leading snack food company in Location: San Antonio, TX. This role offers an exciting opportunity to contribute to the strategic direction of the brand, working with cross-functional teams to drive growth and enhance market presence.

In this position, you will be pivotal in developing and executing trade marketing strategies, analyzing market trends, and managing promotional campaigns. Your analytical mindset and passion for marketing will help drive brand growth, improve product positioning, and foster strong relationships with trade partners and retailers.

Key Responsibilities

• Responsibilities: Develop and execute trade marketing strategies to drive brand awareness and sales growth.
• Conduct market research to gather insights on consumer behavior, competitor activities, and market trends.
• Manage and analyze trade promotions, ensuring effective execution and tracking of ROI.
• Collaborate with sales, product development, and marketing teams to implement successful campaigns and promotional materials.
• Drive brand growth by expanding market presence and fostering strong partnerships with key retail customers.
• Monitor competitor activities and prepare regular performance reports to inform strategic decisions.
• Assist in managing trade marketing budgets and ensuring efficient resource allocation.
• Support cross-functional teams by providing market insights and ensuring smooth communication across departments.
• Build and maintain relationships with distributors, suppliers, and retail partners to enhance product visibility.
• Contribute to new product development and marketing campaign creation based on trade marketing insights.

Required Qualifications

• Proven experience in trade marketing within the snack food production or consumer goods industry.
• Strong analytical and strategic thinking skills with a data-driven approach.
• Excellent communication and collaboration abilities.
• Consumer-centric mindset with the ability to transform insights into actionable strategies.
• Proficient in managing multiple projects and campaigns simultaneously, with strong attention to detail.
• Experience Required: Typically 2-3 years of relevant experience.
• Education: Bachelor’s degree in Marketing, Business, or a related field.

Preferred Qualifications

• Advanced degree or additional certifications in marketing or related fields.
• Prior experience in project management and handling cross-functional initiatives.
• Familiarity with the latest market research tools and data analytics software.

Benefits & Perks

• Salary: $60,000 to $85,000 per year, with the potential for performance-based bonuses.
• Benefits: Comprehensive package including health, dental, and vision insurance, as well as life and disability coverage.
• 401(k) or pension plans with company matching.
• Paid time off (PTO), sick leave, and opportunities for professional development.
• Additional perks such as employee discounts, travel allowances, and work-from-home options.
• Signing bonuses and relocation assistance may be offered for highly qualified candidates.