Manager, CRM Engagement Marketing
ONWARD SEARCH3 months ago
New York, NY, United States
Hybrid
Temporary
Junior Level (1-3 years)
Job Description
A leading sports media organization is seeking a Manager, CRM Engagement Marketing to support our client's innovative team.
The role is hybrid onsite Monday - Thursday in NYC, and involves developing and managing targeted customer engagement strategies. This temporary position lasts 27-52 weeks and requires a candidate with CRM expertise, strong project management skills, and experience working across multiple stakeholder groups.
Manager, CRM Engagement Marketing Responsibilities:
- Oversee daily operations of CRM campaigns, including segmentation, messaging, and scheduling.
- Collaborate with content, creative, and data teams to deliver timely, personalized messages across multiple channels.
- Develop onboarding and engagement flows to increase customer value and reduce churn.
- Implement A/B testing and monitor performance metrics to optimize campaign effectiveness.
- Maintain organized documentation and calendars to ensure alignment on initiatives.
Manager, CRM Engagement Marketing Qualifications:
- 3-5 years of experience in CRM or lifecycle marketing or a related field.
- Proven success managing customer engagement campaigns and developing targeted messaging.
- Strong project management and cross-functional collaboration skills.
- Hands-on experience with campaign execution in a fast-paced environment.
- Bachelor's Degree in Marketing or a related discipline.
Perks and Benefits:
- Medical, Dental, and Vision Insurance.
- Life Insurance.
- 401(k) Program.
- Commuter Benefit.
- eLearning and Ongoing Training.
Required Skills
Campaign execution
A/B testing
Cross-functional collaboration
CRM expertise
Customer engagement strategies
Project management