Analyst II, Loyalty & VIP Growth

Position Overview

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

As an Analyst II, Loyalty & VIP Growth on the Loyalty & VIP Analytics team, you will partner closely with our Loyalty & VIP Growth team to generate insights, drive fact‐based decision making, and empower our customer-facing teams to engage high‐value customers. Your work will support data-driven strategies across multiple gaming and entertainment products.

Key Responsibilities

• Build out testing agendas, datasets, and model frameworks for identifying and treating potential VIP customers, and drive strategy for the Dynasty Rewards program.
• Define measurable goals and create dashboards to monitor the performance of key customer success metrics.
• Partner with product managers and operators to define business problems and design analytically rigorous solutions.
• Conduct analyst-driven “deep dives” that explore broad topics and inspire new ways of thinking about our customers & VIP/Loyalty programs.
• Communicate analyses and business results to DraftKings’ Loyalty & VIP management.
• Work cross-functionally with other parts of the Loyalty & VIP organization, as well as teams dedicated to our Sportsbook, Casino, Fantasy products, and Marketing organization.

Required Qualifications

• Bachelor’s degree or equivalent in Mathematics, Statistics, Economics, Computer Science, Engineering, Business Analytics, or a related field.
• At least 2 years of experience in business analytics or data science.
• Practical experience with SQL/Snowflake and Tableau. Python/R experience is a plus.
• Familiarity with A/B testing, experimental design, and hypothesis testing methods.
• Curiosity to learn about a complex business and a desire to grow as an analyst.

Benefits & Perks

• Compensation: US base salary range is 76,800.00 USD - 96,000.00 USD, plus bonus, equity, and benefits as applicable.
• Guidance through the gaming license process if applicable to your role.
• Join a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston.