Digital Marketing Strategist, Performance Marketing

Digital Marketing Strategist Job Description

Our client, a rapidly growing digital marketing agency, is looking for a talented and results-oriented Digital Marketing Strategist to lead performance marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere in the US. Based in Atlanta, Georgia, US, you will be responsible for crafting and implementing cutting-edge digital marketing strategies that deliver measurable results for a diverse portfolio of clients. Your primary focus will be on driving customer acquisition, engagement, and conversion through paid social, search engine marketing (SEM), and other performance-driven channels.

Key Responsibilities

• Developing comprehensive campaign strategies
• Managing ad budgets effectively
• Optimizing campaigns for maximum ROI
• Conducting in-depth A/B testing and analysis
• Staying abreast of the latest digital marketing trends and technologies
• Providing thought leadership and innovative solutions
• Collaboration with account managers, creative teams, and clients

Qualifications

You should have a proven track record of managing successful paid media campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, and more. Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, SEMrush) are essential. This role requires excellent communication skills, a strategic mindset, and a passion for delivering exceptional client outcomes.

Opportunity

You will have the opportunity to work with exciting brands and contribute to their online growth in a dynamic and supportive remote work environment. We are seeking a candidate who is not only skilled but also proactive, self-motivated, and eager to contribute to a forward-thinking marketing team. The ideal candidate will be based in or near Atlanta, Georgia, US, but the position is open to remote candidates nationwide.