Integrated Marketing Specialist

Radio One8 months ago
Philadelphia, Pennsylvania, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

As an Integrated Marketing Specialist in the Sales department reporting to the LocalSales Manager, you will be an integral part of our team. This Full-time role (Exempt under FLSA) is based in Philadelphia, PA. The Radio One story began simply with a dream and one radio station. Forty years, 13 markets, and 70 stations later, we are an urban media empire spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website through our digital platform Interactive One. Our mission is simple – to be the most trusted media source in the African American community – and we celebrate creativity, passion, and a commitment to challenging the norm.

Key Responsibilities

  • Business to business sales and superior management of both large and small accounts
  • Prospecting, cold calling, and development of new sales opportunities
  • Creation of client-focused sales plans to meet/exceed goals and ensuring client needs are met
  • Participation in team/market efforts, meetings, and events
  • Assisting with collection efforts from clients
  • Creation of client-focused sales plans in conjunction with Target and Key Account development

Required Qualifications

  • Highly motivated and creative individual with a passion for innovation
  • Committed to building and developing new relationships while maintaining strong connections with existing clients
  • Professional demeanor with excellent verbal and written communication and customer service skills
  • Successful track record working with major accounts
  • Experience with web sales and CRM systems is a plus
  • Familiarity with the radio, digital, marketing, and advertising industries
  • 3-5 years of business-to-business sales experience, preferably in media

Required Skills

Business-to-business sales
Cold calling
CRM experience
Prospecting
Digital marketing
Client relationship management
Sales strategy development
Communication
Creative problem solving
Account management