Digital Marketing & Brand Specialist

Digital Marketing & Brand Specialist

Location: Miami-Dade County, FL (Travel between dealership locations required)

Job Type: Full-Time, In-Person

Compensation: Based on experience

About Us

Ocean Automotive Group is a growing automotive organization with multiple dealership locations across South Florida and Georgia, including Mazda, Infiniti, Auto Club, and INEOS.

We are seeking a creative, organized, and driven Digital Marketing & Brand Specialist to help elevate our brand presence, create engaging content, and support our marketing, recruiting, and customer engagement initiatives across all locations.

This is a hands-on position for someone who enjoys creating content, working with people, and building a strong brand presence both online and in person.

Responsibilities

Content Creation & Social Media

• Capture photos and videos at dealership locations
• Create and edit content for:
• Instagram
• Facebook
• TikTok
• YouTube
• LinkedIn
• Produce vehicle walkarounds, customer delivery videos, employee spotlights, and promotional content
• Maintain a consistent content calendar and posting schedule

Brand & Marketing Support

• Support company branding initiatives across all locations
• Assist with website updates, blog content, and promotional announcements
• Create recruiting and employer-branding content in partnership with HR
• Capture dealership events, community involvement, and employee engagement activities

Community Engagement

• Monitor and respond to social media comments and messages
• Engage with followers and support online reputation management
• Identify content trends and opportunities to increase engagement

Analytics & Reporting

• Track engagement, reach, follower growth, and content performance
• Provide monthly reports and recommendations for improvement

Qualifications

• 2+ years of experience in social media, content creation, digital marketing, or related field
• Strong video editing skills (CapCut, Canva, Adobe Creative Suite, or similar)
• Experience creating content for Instagram, TikTok, Facebook, and YouTube
• Strong communication and organizational skills
• Ability to manage multiple projects and locations simultaneously
• Comfortable working independently and in a fast-paced environment

Preferred Qualifications

• Automotive industry experience
• Photography and videography experience
• Experience with Meta Business Suite, Google Business Profile, and social media analytics tools
• Experience managing multiple brands or locations

Why Join Ocean Automotive Group?

• Competitive salary
• Opportunity to build and shape a growing multi-location brand
• Work directly with executive leadership
• Creative and high-visibility position
• Career growth opportunities
• Unique mix of automotive brands, luxury vehicles, and emerging products

Schedule

Monday to Friday

Occasional evenings and weekends for special events

Work Location

In Person – South Florida (Travel between locations required)

Pay: $45,999.00 - $56,555.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Application Question(s):

• Are you comfortable appearing on camera and directing others on camera?
• Do you have experience managing multiple social media accounts simultaneously?

Experience:

social media/content creation: 3 years (Required)

Work Location: In person