Healthcare Marketing Liaison

Ascensa Health3 months ago
Atlanta, GA, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Ascensa Health Overview

Ascensa Health is a private, non-profit substance abuse and co-occurring disorder treatment center in midtown Atlanta. The agency is currently seeking a Healthcare Marketing Liaison to drive patient referrals and revenue growth by building relationships with physicians, hospitals, and community partners. Key responsibilities include conducting field sales visits, executing marketing plans, educating providers on services, and utilizing CRM tools to track interactions.

Key Responsibilities

  • Relationship Management: Developing and maintaining relationships with physicians, discharge planners, and key community stakeholders to increase referrals.
  • Field Marketing: Conducting weekly sales calls and visiting targeted providers to educate them on agency programs, services, and specialty care.
  • Strategic Planning: Executing marketing plans to meet, or exceed, census and payor mix goals.
  • Communication & Networking: Email, print and social media marketing. Participating in community events, and conferences to enhance brand awareness.
  • Data Reporting: Utilizing CRM software to document referral activity, analyze market trends, and report weekly on sales activities.

Required Qualifications & Skills

  • Experience: 1–2+ years of experience in healthcare sales, marketing, or business development.
  • Education: Bachelor’s degree in marketing or a related field is often preferred.
  • Skills: Exceptional communication, interpersonal, and presentation skills.
  • EOE/ Drug Free Workplace

Required Skills

Communication
Relationship Management
Marketing
Presentation Skills
Field Marketing
Healthcare Sales
Business Development
Data Reporting
CRM Software Proficiency
Strategic Planning
Networking