Manager, Digital Strategy, Cloud Marketing

Salesforce8 months ago
Denver, CO, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Welcome to Salesforce

the world's #1 CRM company. We are currently seeking a dynamic and experienced individual to join our team as a Manager of Digital Strategy for our Cloud Marketing division. In this role, you will be responsible for developing and executing strategic plans to drive digital growth for our cloud solutions. We are looking for a driven and innovative professional with a strong background in digital marketing and a passion for driving business results. If you are a strategic thinker with excellent leadership skills and a proven track record of success in digital marketing, we want you to join our team at Salesforce.

Your Responsibilities

  • Develop and execute strategic plans to drive digital growth for Salesforce's cloud solutions.
  • Conduct in-depth market research and analysis to identify digital trends and opportunities for growth.
  • Collaborate with cross-functional teams to align digital strategy with overall business goals and objectives.
  • Monitor and report on key performance indicators (KPIs) to track the success of digital marketing efforts.
  • Identify and implement innovative digital marketing tactics to reach target audiences and drive lead generation.
  • Manage and optimize digital marketing campaigns across various channels, including email, social media, and paid advertising.
  • Stay up-to-date with industry developments and best practices in digital marketing to continuously improve strategy and tactics.
  • Lead, coach, and mentor a team of digital marketing professionals to achieve department and company goals.
  • Collaborate with sales teams to ensure alignment and effectiveness of digital marketing efforts.
  • Effectively manage budgets and resources to maximize ROI and drive business results.
  • Foster a culture of innovation and continuous improvement within the digital strategy team.
  • Represent Salesforce at industry events and conferences to showcase our digital marketing capabilities.
  • Ensure compliance with all relevant laws, regulations, and company policies in all digital marketing efforts.
  • Drive a positive and collaborative work environment within the team and across departments.
  • Communicate regularly with senior leadership to provide updates on digital strategy and performance.

Equal Opportunity Employment

Salesforce is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required Skills

Email Marketing
Market Research
Budget Management
Cross-functional Collaboration
Paid Advertising
Performance Monitoring
Campaign Management
Digital Marketing
Lead Generation
Team Leadership
Social Media Marketing
Strategic Planning