PGIM - Client Marketing Specialist
Prudential10 months ago
Newark, NJ, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
PGIM, as the Global Asset Management business of Prudential, is dedicated to making a meaningful impact in financial services while fostering a diverse and inclusive culture. We are seeking a highly motivated and creative marketing professional to support channel‑ and firm‑specific marketing initiatives. In this hybrid role based in Newark, NJ (on‑site 3 days a week), you will work closely with Sales, National Accounts, Product Marketing, Digital Marketing, Design, and legal/compliance teams to execute integrated marketing campaigns and drive strategic partnerships.
Key Responsibilities
- Partner with marketing and business counterparts to execute multi‑faceted, integrated marketing campaigns from content creation to measurement and delivery.
- Maintain exceptional attention to detail, time management, and quality delivery on timelines.
- Collaborate with sales teams to understand selling processes, identify lead generation opportunities, and represent the advisor perspective in the marketing organization.
- Engage with partner firms to understand objectives and investment themes to uncover marketing opportunities.
- Analyze campaign metrics on an ongoing basis to optimize campaign performance.
- Support the development of firm‑specific and home office content, communications, and event initiatives.
- Drive engagement with marketing content such as emails, presentations, and other sales support materials.
- Establish and maintain relationships with Sales and National Accounts to develop marketing strategies that meet collective goals.
- Manage an inventory of marketing materials to ensure compliance, current data, and relevant messaging.
- Perform all aspects of the marketing compliance review and firm approval process.
Required Qualifications
- Bachelor’s Degree and 3+ years of B2B or channel marketing experience, preferably in financial services.
- Ability to manage multiple complex projects simultaneously and prioritize effectively under tight deadlines.
- Strong written and oral communication skills.
- General understanding of financial markets, asset classes, and investment products.
- Proficiency in Microsoft PowerPoint, Word, and Excel.
- Data‑driven mindset with a strong aptitude for numbers.
- Proven success in collaborating across functional teams and designing creative solutions.
Preferred Qualifications
- Series 6 or 7 certification is desired.
- Excellent problem‑solving skills, keen attention to detail, and the ability to quickly assimilate new information.
- Experience with Salesforce or other CRM systems with the capacity to learn additional internal systems.
Benefits & Perks
- Compensation: Salary range from $95,000 to $115,000; specific compensation will vary based on geographic location, candidate experience, and skills.
- Market‑competitive base salaries with a yearly bonus potential at every level.
- Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO) and other leave benefits including parental and military leave.
- 401(k) plan with company match (up to 4%) and a company‑funded pension plan.
- Wellness Programs offering up to $1,600 per year for reimbursement of personal wellbeing needs.
- Work/Life Resources supporting parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
- Education benefits to help finance college enrollment or accredited certificate programs.
- Employee Stock Purchase Plan: Shares may be purchased at 85% of the lower of two prices (beginning or end of the purchase period) after one year of service.
Required Skills
Communication Skills
Campaign Execution
Content Creation
Salesforce CRM
Financial Services Knowledge
Marketing Analytics
Integrated Marketing Campaigns
Digital Marketing
Channel Marketing
B2B Marketing