Digital Marketing Manager, Vice President

Position Overview

Do you want your voice heard and your actions to count? Discover your opportunity with Mitsubishi UFJ Financial Group (MUFG), one of the world’s leading financial groups. With 150,000 colleagues across the globe, we strive to make a difference for every client, organization, and community we serve.

The selected colleague will work at an MUFG office or client sites four days per week and remotely one day. In this role, you will help lead content and new feature development in partnership with Business Marketing Strategists, Information Technology, agency partners, and other strategic teams. You will play a critical role in ensuring proper Compliance and Risk Management procedures while managing digital marketing initiatives.

Key Responsibilities

• Collaborate with marketing, agency, and design teams to plan and develop site content, style, and layout for our mufgamericas.com and careers.mufgamericas.com websites
• Develop new landing pages and designs to improve user experience and promote stickiness
• Maintain existing website content and update as required
• Publish engaging content for social media (LinkedIn, Twitter), display, native, and affiliate programs
• Maintain an SEO list and optimize content according to SEO best practices
• Coordinate site content and perform testing in partnership with internal and agency partners
• Effectively manage and maintain digital marketing campaigns
• Ensure adherence to all bank compliance reporting requirements and other regulator and compliance policies and procedures
• Manage and deliver ROI analytics for paid campaigns as well as organic results from posts
• Build and maintain social media calendars

Required Qualifications

• Extensive knowledge of the digital marketing ecosystem including SEO and web traffic metrics
• Understanding of web and data architecture to design integrations with various data sources and API-based systems
• Experience in building and programming websites
• Strong web and business analysis skills with proven experience as a content manager
• Proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Teams
• Working knowledge of Adobe Photoshop, Adobe Illustrator, Adobe Acrobat, Adobe Dreamweaver, Flash, HTML, CSS, XML, Jira, and web publishing
• Familiarity with digital marketing principles including conversion optimization, audience segmentation, A/B testing, programmatic advertising, DSP, DMP, and DCO
• Willingness to take initiative and ownership of tasks and deliverables
• Ability to work collaboratively with diverse teams and communicate effectively
• Capacity to perform under pressure and meet strict deadlines
• Detail-oriented and highly organized with the ability to manage multiple projects simultaneously
• A flexible and good-natured individual capable of thriving in a dynamic, fast-paced environment
• Previous relevant site content work experience is required

Benefits & Perks

• Compensation: The typical base pay range for this role is between $116K–$153K, depending on job-related knowledge, skills, experience, and location. Additional performance-based bonus and/or incentive compensation may also apply.
• Benefits: Our Total Rewards program offers a competitive package that includes comprehensive health and wellness benefits, retirement plans, educational assistance and training programs, income replacement for qualified employees with disabilities, paid maternity and parental bonding leave, as well as paid vacation, sick days, and holidays.