Search Engine Optimization (SEO) Manager

Kroger5 months ago
Cincinnati, OH, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Job Responsibilities

Responsible for ensuring SEO is a key lever for traffic growth and business objectives by measuring effectiveness through demand conversion and sales.

Lead planning, execution, and analysis of SEO programs and campaigns. Manage relationships with agencies, vendors, and publishers. Collaborate with cross-functional teams to implement SEO best practices, execute day-to-day tactical website updates, and drive growth by following the SEO roadmap.

Develop insights and actions based on qualitative and quantitative analytics.

Stay current on the latest digital marketing trends and influence innovation.

Identify new and emerging SEO opportunities, best practices, and industry updates. Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages. Optimize copy and landing pages for search engine marketing. Research and implement search engine optimization recommendations.

Equal Opportunity Employer Statement

Kroger is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required Skills

Vendor Management
Content Optimization
Cross-Functional Collaboration
SEO Strategy
Data Analysis
Google Analytics
Search Engine Optimization (SEO)
Digital Marketing