Account Manager - Influencer Marketing

Position Overview

Later is the enterprise leader in social media and influencer marketing software, services, and data – trusted by top brands and agencies worldwide. Following the acquisition of Mavely, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major networks. As an Account Manager, you will be a strategic leader and partner for our customers, building strong relationships and providing consultative recommendations to help them meet their marketing goals.

Key Responsibilities

• Lead and manage the success and outcomes of assigned customers by establishing and nurturing strong relationships, serving as the day-to-day point of contact from onboarding to renewal.
• Execute post-sale influencer marketing strategies by offering guidance, sharing best practices, and generating analytical insights based on campaign results for future optimization.
• Manage high-volume, fast-paced communications with customers and creators, guiding the creative development of content to align with campaign KPIs.
• Build and deliver value-add presentations for stakeholders, including strategic business reviews, campaign wrap reports, and best practice planning sessions.
• Project manage customer campaigns by delegating tasks to team members, quality-checking execution, and mentoring junior staff.
• Effectively communicate contractual deliverables including campaign budgets, influencer workflow tracking, and regular status updates.
• Advocate for the voice of both the marketer and influencer by escalating product feedback and communicating updates to internal teams.

Required Qualifications

• 5+ years of relevant experience in influencer marketing, social media management, or marketing campaign management; agency and/or paid media background is a plus.
• Strong project management skills with the ability to develop and execute strategies.
• Demonstrated ability to manage and track time effectively across multiple teams and projects.
• Experience in agency or customer success roles, acting as a trusted advisor with strategic, actionable recommendations.
• Excellent problem-solving, analytical, communication, and collaboration skills.
• Detail-oriented with a high degree of integrity, empathy, and a focus on "doing the right thing".
• Proven relationship-building skills with both internal and external stakeholders.
• Expertise in the Later Influence platform to drive customer performance and software adoption.

Benefits & Perks

• Compensation: Market-based & data-driven salary with a range of $90,000-105,000 OTE, benchmarked against total cash compensation for the geographic region.
• Eligibility for various benefits plans as a permanent team member.
• Flexible work options including hybrid environments and fully remote opportunities for select positions.
• A commitment to diversity, inclusion, and accessibility in a supportive and equitable workplace.