Content Marketing Associate

Position Overview

We are seeking a creative and driven Content Marketing Associate with experience in engaging B2B audiences across digital channels. This role supports our marketing campaign strategy by transforming plans into impactful campaign assets. A passion for storytelling, strong writing skills, and digital content creation experience are key to success. Reporting to the Senior Integrated Marketing Manager, you will play a pivotal role in bringing our marketing campaigns to life.

Key Responsibilities

• Develop compelling and personalized content across formats (articles, blog posts, email campaigns, social media updates, case studies, videos, etc.) that aligns with business objectives and integrated marketing campaigns.
• Assist in executing email marketing campaigns using HubSpot, ensuring messaging meets campaign goals.
• Manage and grow Brivo’s social media presence on LinkedIn, Facebook, and YouTube through engaging posts and performance analysis.
• Audit and refresh existing content for relevance, SEO optimization, and consistency with brand guidelines.
• Collaborate with the creative team and cross-functional departments to integrate visuals, infographics, and other design elements, as well as support event and tradeshow communications.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, or equivalent experience.
• Minimum 3 years’ experience in content creation, digital marketing, or a related field.
• Strong storytelling and persona-driven content creation skills with expertise in writing and editing, particularly for email marketing campaigns in HubSpot.
• Proficiency in managing social media platforms such as LinkedIn, Facebook, and YouTube.
• Exceptional attention to detail with a consistent brand messaging approach.
• Ability to receive feedback constructively and manage multiple projects in a dynamic environment.

Preferred Qualifications

• Experience in the B2B and/or SaaS industries.
• Proficiency with Google Suite and Adobe Creative Suite.
• Solid understanding of SEO best practices and content optimization strategies.
• Familiarity with CMS platforms and email marketing tools like HubSpot.
• Experience thriving in fast-paced, high-growth environments.

Benefits & Perks

• Compensation: Full-time role offering a total compensation package ranging from $75,000 to $95,000, based on job-related skills, experience, qualifications, and market conditions.
• Benefits: Robust benefits and perks package tailored to your work location, along with the opportunity to be part of a dynamic and innovative team.
• Opportunity to drive engagement with high-quality, persona-driven content and make a significant impact on marketing success.