Senior Marketing Specialist

Position Overview

At StoneX Group, connecting clients to markets is our mantra. With a global presence and innovative approach, we offer endless potential for progression and growth. The Senior Marketing Specialist will drive demand generation and build a strong sales pipeline across all regions and customer segments for our Payments division. Reporting to the Head of Commercial Marketing, Americas, this role will lead integrated marketing campaigns across digital, social, and traditional channels while partnering with various stakeholders to optimize campaign performance.

Key Responsibilities

• Campaign Strategy & Execution – Plan integrated multi-channel marketing campaigns (digital, social, content, paid media) to generate qualified leads.
• Timely & Accurate Execution – Manage campaigns effectively to ensure on-time delivery, adherence to budget, and high quality.
• Value Proposition & Messaging – Translate business objectives into compelling, unified messaging for diverse customer segments.
• Performance & Optimization – Define KPIs, track campaign performance, and use data insights to optimize marketing initiatives.
• Digital Marketing & Content – Oversee digital channels including website, SEO/SEM, social media, and marketing automation.
• Collaboration & Stakeholder Management – Partner with sales, product, and regional leaders to ensure aligned campaign execution.
• Budget & Process Management – Monitor marketing budgets and drive process improvements across initiatives.
• Compliance & Standards – Ensure all marketing activities align with brand guidelines and regulatory requirements.

Required Qualifications

• Minimum 7 years’ experience in Marketing.
• Proven leadership or senior-level marketing experience with a strong understanding of B2B marketing and sales alignment.
• Experience managing integrated campaigns across multiple channels.
• Familiarity with marketing automation, CRM systems (Salesforce or Microsoft Dynamics), and analytics tools.
• Strong project management skills and meticulous attention to detail while managing multiple initiatives.
• Proven ability to measure and optimize campaign performance to improve ROI.
• Excellent communication and presentation skills to influence and engage stakeholders.
• Strong organizational and prioritization abilities in a fast-paced environment.
• Ability to define and communicate compelling value propositions for cross-selling and business growth.
• Proven experience managing budgets and multiple projects simultaneously.
• Analytical skills for assessing marketing ROI and informing future strategies.
• Degree in Marketing, Communications, or a related field.

Preferred Qualifications

• Experience within financial services or payments.

Benefits & Perks

• 4 days per week onsite, 1 day per week remote
• Opportunity to collaborate across a large, cross-functional team spanning multiple regions.