VP, Creative Operations

Position Overview

Frida, a company known for its candid approach to parenting, is seeking a VP of Creative Operations to build, lead, and scale an in-house creative studio. Founded in 2014 and now a leader with a 200+ product lineup available in 50+ countries, Frida partners with parents at every stage. In this senior leadership role, you will drive creative operations across packaging, retail merchandising, and integrated brand campaigns while collaborating closely with Creative, Brand Management, and Marketing teams. The role is based in Miami with a flexible remote schedule.

Key Responsibilities

• Build and operate an internal creative studio that functions like a modern creative agency.
• Oversee day-to-day creative operations including project management, resourcing, timelines, and delivery to ensure seamless execution across packaging, retail merchandising, and integrated brand campaigns.
• Balance speed and agility with quality, consistency, and creative excellence.
• Design and implement workflows, tools, and processes that allow creative teams to consistently meet time, cost, and quality metrics.
• Establish clear ways of working between Creative, Brand, Sales, RD+E, and external partners while developing forecasting, capacity planning, and prioritization models.
• Continuously identify opportunities to improve efficiency without sacrificing creative ambition.
• Lead all creative production efforts across print, digital, retail, and campaign execution while managing freelancers, vendors, and production partners.
• Own production budgets, negotiate rates, and ensure cost-effective high-quality output across multiple brands and channels.
• Partner with Creative Directors and Brand leads to transition ideas from concept to reality with an operational perspective that ensures clarity, feasibility, and accountability.
• Hire, manage, and mentor a high-performing Creative Operations and Project Management team, setting clear expectations, performance standards, and development paths.
• Foster a collaborative, solutions-oriented culture while managing department budgets and financial planning.

Required Qualifications

• 12+ years of experience in creative operations, production, or agency leadership.
• Proven experience building or scaling an in-house creative team or agency-style operation.
• Deep understanding of creative workflows across packaging, retail, and brand campaigns.
• Strong production background with hands-on experience managing vendors and freelancers.
• Demonstrated success owning budgets and delivering projects within cost and timing constraints.
• Ability to partner credibly with senior creative leaders while driving operational discipline.
• Exceptional organizational, communication, and leadership skills.
• Comfortable operating in fast-paced, high-growth environments with an entrepreneurial attitude and bias for quick decision making.
• Ability to flex between strategy, planning, and execution.

Benefits & Perks

• Benefits: Robust health benefits including comprehensive medical, vision, and dental plans.
• Employer paid life insurance and supplemental insurance options (Accident, Short-Term Disability, and Long-Term Disability).
• Benefits: FSA & HSA along with 401k matching up to 4% with immediate vesting.
• Generous paid time off including elective PTO days, federal holidays, sick/wellness days, and a birthday floater.
• Flexible paid pregnancy and parental leave.
• Weekly wellness programming offering in-office manicures, pedicures, massages, and carwash services.
• Dog friendly office and opportunities for learning, development, and company-wide team events.
• Location: Miami, Florida with a flexible remote option.
• Schedule: In-office Tuesdays to Thursdays and remote on Mondays and Fridays.