Channel Marketing Manager

Prudential Financial8 months ago
Newark, NJ, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

Job Responsibilities

Engage with partner firms to understand objectives and investment themes and identify marketing opportunities. Manage multi-faceted, integrated marketing campaigns from end to end, including campaign and journey development, content creation, campaign execution and measurement. Analyze campaign metrics on an ongoing basis to determine campaign success and provide insights based on data and feedback on how to improve future campaigns. Develop and manage firm-specific content, communications, and events. Lead channel marketing activities in an effort to help drive sales activity (i.e. emails, presentations, etc.). Establish and maintain relationships with Sales and National Accounts, and transform business partners’ objectives into effective deliverables.

Equal Opportunity Employer

Prudential Financial is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required Skills

Integrated Marketing
Relationship Management
Campaign Management
Data Analysis
Content Creation
Marketing Strategy
Event Management
Sales Support