Vice President of Marketing
Virtual Vocations Inc8 months ago
Tulsa, OK, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
A company is looking for a VP of Marketing
Responsible for setting marketing and brand strategies, managing budgets, and executing multi-channel campaigns.
Key Responsibilities
- Define and own the overall marketing and brand strategy, including messaging and channel mix
- Lead performance and strategy across existing and new marketing channels, optimizing campaigns for efficiency
- Collaborate with utility partners and internal teams to align marketing efforts with sales goals and operational realities
Required Qualifications
- 8-12+ years of D2C marketing experience with prior ownership of company-wide marketing strategy
- Experience in leading integrated, multi-channel marketing efforts
- Strong background in performance marketing, experimentation, and measurement
- Proven success in targeted or geographically constrained markets
- Data-driven decision maker with a practical approach to attribution and ROI
Required Skills
performance marketing
marketing strategy
multi-channel marketing
campaign optimization
D2C marketing
attribution
data-driven decision making
collaboration
ROI measurement