Vice President of Marketing

Virtual Vocations Inc8 months ago
Tulsa, OK, United States
Hybrid
Full-time
Junior Level (1-3 years)

Job Description

A company is looking for a VP of Marketing

Responsible for setting marketing and brand strategies, managing budgets, and executing multi-channel campaigns.

Key Responsibilities

  • Define and own the overall marketing and brand strategy, including messaging and channel mix
  • Lead performance and strategy across existing and new marketing channels, optimizing campaigns for efficiency
  • Collaborate with utility partners and internal teams to align marketing efforts with sales goals and operational realities

Required Qualifications

  • 8-12+ years of D2C marketing experience with prior ownership of company-wide marketing strategy
  • Experience in leading integrated, multi-channel marketing efforts
  • Strong background in performance marketing, experimentation, and measurement
  • Proven success in targeted or geographically constrained markets
  • Data-driven decision maker with a practical approach to attribution and ROI

Required Skills

performance marketing
marketing strategy
multi-channel marketing
campaign optimization
D2C marketing
attribution
data-driven decision making
collaboration
ROI measurement