Marketing Communications Coordinator

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We are seeking a dynamic and energetic Marketing Communications Coordinator to join our innovative marketing team. In this role, you will drive impactful multichannel marketing campaigns, craft compelling content, and manage strategic communication initiatives that elevate brand visibility and engagement. Your expertise in digital marketing, content creation, marketing automation, and SEO will be essential in executing integrated marketing strategies that resonate across diverse platforms.

We are looking for a proactive, creative self-starter who can take strategic direction and independently translate ideas into action. The ideal candidate will be comfortable owning the content creation process from concept through execution including identifying content opportunities, capturing authentic photo and video content within the organization, developing creative assets in Canva, writing engaging social copy, and publishing content across our social platforms. We value someone who brings fresh ideas to the table, exercises strong creative judgment, takes initiative, and confidently moves projects forward with a high degree of independence while seeking feedback and collaboration when needed.

This paid position offers an exciting opportunity to take ownership of creative projects, collaborate cross-functionally, and make data-driven decisions that propel our marketing efforts forward.

Overview

Responsibilities

• Develop and execute comprehensive marketing campaigns across digital and print channels, including social media advertising campaigns, email marketing, and demand generation marketing initiatives.
• Manage content creation for websites, blogs, social media platforms, and promotional materials to ensure consistent messaging aligned with brand voice.
• Utilize SEO best practices and web analytics reporting tools such as Google Analytics to optimize content performance and improve search engine rankings.
• Implement and oversee marketing automation tools and CRM systems to streamline campaign workflows, nurture leads, and enhance customer engagement.
• Coordinate with cross-functional teams including product management, sales, graphic design, and public relations to ensure cohesive campaign execution.
• Lead efforts in social media marketing through platforms like Facebook Advertising and other digital channels to increase brand awareness and audience engagement.
• Track campaign performance metrics using analytics tools; analyze data to inform strategic adjustments for improved ROI and performance marketing outcomes.

Qualifications

• Proven experience managing marketing, advertising or public relations teams with a focus on digital marketing strategies.
• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for graphic design and content development.
• Solid understanding of SEO principles, web analytics reporting (Google Analytics), Google AdWords, Facebook Advertising, and email marketing platforms.
• Hands-on experience with marketing automation tools such as HubSpot or Marketo; familiarity with implementing these systems is preferred.
• Demonstrated ability in content writing, content marketing strategies, and managing multi-channel campaigns across social media platforms.
• Knowledge of B2B (business-to-business) marketing practices along with demand generation techniques.
• Excellent in activating social media and project management skills with the ability to handle multiple campaigns simultaneously while maintaining attention to detail.

Join us as a Marketing Communications Coordinator and become a vital part of a vibrant team dedicated to innovative storytelling, strategic outreach, and measurable success!

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance