Global Social Media Engagement Partner

Welcome to IBM

Welcome to IBM, where we are committed to pushing the boundaries of technology and innovation. As a Global Social Media Engagement Partner, you will play a crucial role in driving our brand's presence and engagement on social media platforms worldwide. We are seeking a dynamic and creative individual who is passionate about social media and has a deep understanding of global trends and digital strategies. Join us in shaping the future of social media at IBM and making a global impact. If you have a strong track record of success in social media marketing and are ready to bring your skills to a global level, we want to hear from you.

Your Responsibilities

• Develop and implement global social media strategies to increase brand presence and engagement on various platforms.
• Monitor and analyze social media trends and insights to inform strategy and drive continuous improvement.
• Collaborate with cross-functional teams to ensure consistency and alignment of messaging across all social media channels.
• Manage and maintain IBM's social media accounts, including creating and curating content, scheduling posts, and responding to comments and messages.
• Engage with followers and foster a strong sense of community on social media platforms.
• Identify and cultivate relationships with key influencers and partners to expand reach and impact.
• Stay up-to-date with emerging social media platforms and trends to recommend new opportunities for IBM.
• Utilize data and analytics to track and report on social media performance and make data-driven decisions.
• Act as a brand ambassador and ensure all social media content is in line with IBM's values and messaging.
• Collaborate with global teams to localize social media content and initiatives for specific regions.
• Monitor and manage social media crisis situations and provide timely and appropriate responses.
• Train and educate internal teams on social media best practices and guidelines.
• Represent IBM at industry events and conferences related to social media.
• Continuously research and implement new tools and techniques to enhance IBM's social media presence and engagement.
• Maintain a strong understanding of industry trends and competitors' social media strategies to inform IBM's approach.

Equal Opportunity Employer

IBM is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.