Director of Sales

Position Overview

Morada Senior Living, part of Discovery Senior Living, seeks a dynamic Director of Sales (DOS) to manage and drive its sales operations. In this role, you will connect with prospective residents through multiple communication channels, convert inquiries into move‐ins, and optimize revenue to meet occupancy targets while upholding the company’s commitment to excellence in senior care.

Key Responsibilities

• Interact with leads from multiple channels to convert them into residents using professional selling skills and our sales process.
• Build customer-focused relationships and advance prospects through the sales process.
• Execute the Sales Playbook including discovery, handling objections, and closing techniques to achieve occupancy and revenue goals.
• Manage sales tracking reports and provide daily and weekly updates to the Executive Director.
• Plan and execute local sales events, coordinate CRM data, and pull management reports on sales activities.
• Conduct competitive market research and analyze local market conditions to inform sales strategies.
• Optimize revenue by leveraging pricing, incentives, and inventory management strategies.
• Develop and maintain a network of referral sources through presentations and strategic meetings.
• Oversee the resident move-in process ensuring all regulatory paperwork and assessments are completed on schedule.
• Participate in community leadership meetings and pursue ongoing professional development.

Required Qualifications

• Bachelor’s degree in Marketing, Business, Public Relations, or a related field (preferred).
• Minimum of two years’ experience in marketing/sales within a senior living setting (preferred).
• Proficiency in Microsoft Office suite (Word, Excel, Outlook, PowerPoint).
• Experience with sales CRM systems and tracking leads and sales activities.

Benefits & Perks

• COMPENSATION: Base Salary + Commissions = Total Earnings Potential of $100k+
• Benefits: Comprehensive package including medical, dental, vision, life, and disability insurances.
• Paid time off, paid holidays, and an outstanding 401(k) plan with company match.
• Employee Assistance Program and accident insurance policies.