Vice President of Marketing

Home Improvement9 months ago
Hopewell, FL, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Company Overview:

• This is a rapidly growing, Florida-based interior remodeling leader

What is Being Offered:

  • • Flexible compensation, base + bonus (total $200K+)
  • • Full benefits
  • • 401K with match & PTO
  • • Relocation assistance

What The Position is About:

  • • Oversee all marketing and lead generation for the company including digital, traditional, and nontraditional marketing (strong focus on field marketing, TV, traditional and digital marketing)
  • • Develop and implement new marketing strategies to continue steady growth
  • • Recruit, hire, and develop a high-performing marketing team
  • • Coach and mentor the team to optimize their performance and professional growth
  • • Develop and deliver reports on KPIs
  • • Manage marketing vendors and third-party relationships
  • • Maintain marketing budgets, ensuring effective allocation of resources
  • • Track and review campaigns for improvement opportunities
  • • Collaborate with other departments to ensure alignment with overall business goals

The Right Candidate Will Have:

  • • Senior marketing experience within the home improvement industry
  • • Marketing leadership experience at a $40M+ company
  • • Experience overseeing field marketing teams as well as TV, traditional, and digital marketing
  • • Call center oversight experience is preferred

Required Skills

Team Leadership
Digital Marketing
KPI Development
Cross-Department Collaboration
Field Marketing
Home Improvement Industry Expertise
Call Center Management
Budget Management
Lead Generation
Campaign Analysis
Marketing Strategy
Traditional Marketing