Marketing & Promotions Rep.

Georgia Lottery Corporation4 months ago
Atlanta, GA, United States
On-site
Full-time
Junior Level (1-3 years)

Job Description

Position Overview

The purpose of this job is to create and maintain year‐round grassroots awareness of the Georgia Lottery throughout the state. Duties include developing and cultivating relationships with players and retailers via the delivery of fun and entertaining interactive displays and events. Following the strategic promotional plan for the GLC, this position will support product introductions, corporate sponsorships, and other promotional affiliations by planning and coordinating activities that best maximize awareness of the GLC.

Key Responsibilities

  • Plans special events, promotions (in-person & digital) and in-store promotions within the assigned geographical region and select partners (Major/Minor, Collegiate, Professional Sports Partnerships, and community events).
  • Plans launch activities and creation of new digital & onsite promotions.
  • Coordinates and handles event operations, including loading and unloading vans and trucks and assembling on-site set-up and tickets.
  • Under supervision, distributes promotional tickets and contest prizes to winners.
  • Responsible for concept, design and completion of memos, event signage, letters and special events contracts using Microsoft Office & Adobe Creative Suite.
  • Works directly with event organizers and partners to develop contractual agreements for GLC sponsorships.
  • Under supervision of the Promotion & Marketing Manager, works with agency media buyers to identify promotional opportunities with local media and/or other local businesses, and coordinates with district office personnel to organize promotional activities.
  • Coordinates with media representatives to implement media promotional activities, including on air/digital contests, radio remotes/hits, web promotions and exclusive experiences.
  • Coordinates staff activities at special events and in-store promotions.
  • Evaluates the outcome of special events and in-store promotions.
  • Works directly with the GLC administration/fleet management department to maintain department fleet vehicles by coordinating routine vehicle maintenance.
  • Responsible for maintaining marketing department promotional assets at the GLC Warehouse by performing monthly inventory and reviews.
  • Performs clerical functions; prepares, maintains and updates files, reports and logs following prescribed methods.
  • Able to routinely lift and carry moderately heavy (over 50 lbs.) materials and supplies.
  • May be required to stand and interact with customers for extended periods.
  • Evening, weekend, and holiday work required; overnight travel required.

Required Qualifications

  • Requirements: a high school diploma or GED; a valid Georgia driver's license with a satisfactory motor vehicle record; ability to lift and carry moderately heavy (up to 50 pounds) materials and supplies; and working knowledge of Microsoft Word.

Preferred Qualifications

  • Education: Bachelor's Degree in Public Relations, Advertising, Marketing, or Business preferred.
  • Experience Required: one to three or more years of special events planning or public relations experience preferred.
  • Qualifications: excellent organizational and communication skills; experience with Excel and Adobe Creative Suite preferred.

Benefits & Perks

  • 401(k) matching
  • Dental insurance
  • Employee discounts
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Training & development
  • Tuition assistance
  • Vision insurance
  • Wellness resources

Required Skills

Customer Service
Digital Marketing
Promotions
Project Coordination
Adobe Creative Suite
Inventory Management
Event Planning
Contract Negotiation
Relationship Management
Microsoft Office