Digital Marketing Specialist, Part-Time

About the Role

We're looking for a Digital Marketing Specialist with hands-on experience creating, managing, and optimizing paid social media campaigns, particularly within Meta Ads Manager. This role will work across multiple brands simultaneously, developing performance-driven strategies that fuel growth and brand awareness.

This is a part-time position (~10 hours per week with potential to add more hours in the future)

Key Responsibilities Include

• Plan, build, and optimize paid campaigns across Meta Ads Manager (Facebook & Instagram).
• Manage multiple brand accounts concurrently while maintaining strong attention to detail and organization.
• Analyze campaign data, identify performance trends, and implement actionable optimizations.
• Collaborate with creative and strategy teams to align ad messaging with broader marketing objectives.
• A/B test ad creatives, audiences, and placements to improve ROAS and CPA.
• Report on campaign performance and provide strategic insights to stakeholders.

Required Qualifications

• Proven experience managing paid social campaigns in Meta Ads Manager.
• Experience managing multiple brands or client accounts simultaneously. We manage a family of brands requiring understanding of multiple business lines, their product specialties, target audiences, brand voices, etc.
• Strong analytical skills with the ability to interpret data and translate it into actionable insights.
• Understanding of key performance metrics (ROAS, CPA, CTR, conversion rate).
• Excellent communication and time management skills.

Bonus Qualifications (plus, but not required)

• Experience with additional ad platforms such as Google Ads, TikTok Ads, Pinterest Ads, or Snapchat Ads.
• Familiarity with remarketing strategies, conversion tracking, and pixel implementation.
• Basic knowledge of landing page testing and funnel optimization.
• Experience with ClickUp or similar project management software.
• Golf knowledge

What We Offer:

• With 95+ golf stores and a growing family of e-commerce brands, Worldwide Golf is now one of the largest golf companies in the US
• Strong company and job stability (we've been in business over 50 years)
• A great company culture, including flexible hours, good work-life balance, and office-wide golf outings (perks also include discounts on all our products!)

Who We Are:

Worldwide Golf is a privately-owned, multi-brand specialty golf retailer that has been in business over 50 years. As one of the top golf companies in the US, we operate 100+ stores in 25+ states, and multiple e-commerce sites under well knowns brands, including:

• Roger Dunn Golf Shops
• Edwin Watts Golf
• The Golf Mart
• Golfers' Warehouse
• Van's Golf Shops
• Uinta Golf
• Las Vegas Golf Superstore
• Golfdom
• Mike's Golf Outlet
• Cool Clubs
• Golf & Ski Warehouse
• WorldwideGolfShops.com
• GlobalGolf.com
• Fairwaystyles.com
• Getclubs.com