Social Media Coordinator
New Orleans Pelicans9 months ago
Metairie, LA, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Responsibilities
- Create relevant and compelling content for both teams’ social platforms (Facebook, Twitter, Instagram, Snapchat, TikTok, etc.) that engages fans, drives traffic to digital properties, stimulates follower/fan growth, and generates revenue
- Stay up to date on daily, weekly, and monthly social media needs of sponsorship, community relations, and youth programs activations
- Demonstrate creativity in presenting the teams’ brand across social media while being ever mindful of internal sensitivities
- Take photos and social video at games, events, and other relevant appearances for social channels
- Monitor the daily social conversation of our fans, other brands, teams, and influencers to gauge social media sentiment
- Closely monitor players’ social media accounts; when possible, work with the players to create unique, engaging content
- Work with other departments in a coordinated effort to execute social campaigns
- Develop strong knowledge of the NFL and NBA’s social media policy
Requirements
- Bachelor’s degree in communications, Journalism, Digital Media, Broadcasting, Marketing, Creative Writing, or related majors
- One year of full-time work experience in digital or social media, preferably from within the sports or entertainment industry. Writing and video editing experience for a teams’ platform is highly preferred
- Must possess a strong understanding of existing and emerging social platforms, and the ability to use and gain insights from analytics tools to constantly measure and elevate the teams’ social and overall digital efforts
- Strong graphic design skills (using Photoshop to create graphics as needed) and strong video editing skills (knowledge using Premiere Pro to create social videos)
- Exceptional writing skills and outstanding communication and proof-reading skills; superior attention to detail
- Ability to make reasoned judgments in a timely fashion within a very subjective medium.
- Strong quantitative analysis skills to interpret data preferred
- Ability to deliver quality work in a fast-paced, high-volume, deadline-driven environment.
- Availability to work long, irregular hours, holidays.
Preferred
Benefits
- Medical, Dental and Vision Insurance options; 401K with employer contributions; Paid parental leave; PTO and paid holidays; Wellness Program; Relocation reimbursement if applicable
Required Skills
Social Media Management
Quantitative Analysis
Graphic Design (Photoshop)
Analytical Skills
Photography
Exceptional Writing
Attention to Detail
Content Creation
Video Editing (Premiere Pro)
Communication