ASO Marketing Specialist

VirtualVocations3 months ago
Kansas City, MO, United States
Remote
Full-time
Junior Level (1-3 years)

Job Description

A company is looking for an ASO Marketing Specialist who will drive visibility, engagement, and organic growth across app stores.

Key Responsibilities

  • Analyze keywords for App Store and Google Play
  • Build and update the semantic core across multiple locales
  • Launch, manage, and interpret A / B tests to optimize app store presence

Required Qualifications

  • Strong analytical mindset with the ability to interpret trends and user behavior
  • Experience with ASODesk is a strong plus
  • Background in Health & Fitness or Medical categories is a plus
  • Knowledge of Apple Search Ads (ASA) is a plus
  • Ability to communicate insights and propose actionable improvements

Required Skills

Keyword Analysis
ASO Strategy
User Behavior Insights
ASODesk
A/B Testing
Trend Analysis
Data Interpretation
Apple Search Ads