ASO Marketing Specialist
VirtualVocations3 months ago
Kansas City, MO, United States
Remote
Full-time
Junior Level (1-3 years)
Job Description
A company is looking for an ASO Marketing Specialist who will drive visibility, engagement, and organic growth across app stores.
Key Responsibilities
- Analyze keywords for App Store and Google Play
- Build and update the semantic core across multiple locales
- Launch, manage, and interpret A / B tests to optimize app store presence
Required Qualifications
- Strong analytical mindset with the ability to interpret trends and user behavior
- Experience with ASODesk is a strong plus
- Background in Health & Fitness or Medical categories is a plus
- Knowledge of Apple Search Ads (ASA) is a plus
- Ability to communicate insights and propose actionable improvements
Required Skills
Keyword Analysis
ASO Strategy
User Behavior Insights
ASODesk
A/B Testing
Trend Analysis
Data Interpretation
Apple Search Ads