Director, Integrated Marketing Partnerships
Cox Enterprises2 months ago
Atlanta, GA, United States
On-site
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
Location: Atlanta, Georgia. Cox Enterprises is seeking a Director, Integrated Marketing Partnerships to join our team. Cox Ideabar – an integrated brand, creative, and media marketing center – is looking for a strategic leader to shape powerful brand stories for the Cox family of brands and select partners. The role focuses on overseeing high-impact relationships and integrated marketing engagements, ensuring alignment of strategies across both internal divisions and external client organizations.
Key Responsibilities
- Serve as the primary business contact and trusted marketing advisor to senior leaders across Cox’s internal divisions and external client organizations.
- Cultivate, grow, and retain long-term relationships that deliver marketing excellence and business results.
- Drive alignment across business and marketing leadership to ensure forward-looking, measurable, and fully integrated strategies.
- Lead quarterly business planning sessions with internal partners and external clients to co-develop strategic priorities and high-impact marketing initiatives.
- Architect end-to-end marketing strategies including full-funnel campaigns that align with client and partner business goals.
- Develop scopes of services and campaign plans in partnership with internal teams and external vendors.
- Shape and evolve integrated marketing offerings to stay ahead of market shifts and client demands.
- Translate business objectives and competitive insights into actionable marketing strategies and scopes of work.
- Collaborate with cross-functional leaders to ensure projects are executed on time, within budget, and with clear deliverables.
- Lead and develop a team of marketing professionals by setting strategic vision, providing coaching, and fostering cross-functional collaboration.
- Champion a culture of excellence, collaboration, and continuous learning within the team.
- Drive organic growth within existing accounts and support the acquisition of new client relationships.
- Oversee revenue forecasting, account-level profitability, and ensure consistent meeting or exceeding of P&L targets.
- Collaborate with business operations to manage budgets, optimize resource allocation, and identify risk and opportunity areas.
Required Qualifications
- Bachelor’s degree in a related discipline and 10 years’ progressive experience in marketing, partnerships/account management, or agency leadership roles. (Alternatively, a master’s degree with 8 years’ experience, a Ph.D. with 5 years’ experience, or 14 years’ experience in a related field.)
- 5+ years’ experience in a management or leadership role.
- Proven success managing integrated marketing account management and partnership teams for enterprise clients and/or high-growth brands.
- Experience with media buying and planning.
- Familiarity with both B2C and B2B marketing strategies.
- Understanding of enterprise-level branding and campaign management.
Required Skills
Budget Management
Media Buying
Brand Storytelling
Strategic Leadership
Financial Management
Campaign Planning
Team Leadership
Relationship Management
Business Development
Integrated Marketing Strategy