Influencer Marketing Specialist
thredUP10 months ago
Oakland, CA, United States
Hybrid
Full-time
Junior Level (1-3 years)
Job Description
Position Overview
thredUP is a pioneer in sustainable fashion, transforming used clothes into a modern resale experience. Leveraging proprietary technology, data, and logistics, the company has recirculated over 100 million garments while expanding its platform with Resale-as-a-Service (RaaS) for leading fashion brands. In the role of Influencer Marketing Specialist, you will join the Influencer team as part of the Growth Marketing group, supporting the discovery of new talent and assisting with campaign setup and execution.
Key Responsibilities:
- Actively source and evaluate new talent across all social media platforms that reach thredUP’s target audience.
- Set up all campaign elements to ensure a successful launch including tracking links and creative briefs.
- Develop custom landing pages and gather insights to inform optimizations.
- Manage post-campaign wrap ups, including saving media files, processing invoices, and compiling analytics.
- Facilitate account setup, product ordering, and tracking for talent while communicating deadlines and following up on timelines for campaign launches.
- Assist with ideation and planning of events and communication tactics that foster a strong influencer community.
- Make recommendations and find creative solutions for optimization and program expansion.
Required Qualifications:
- Education: Bachelor's Degree
- Experience Required: Internship or 1+ year of professional experience as part of a marketing team.
- Exceptional organizational skills and strong attention to detail with the ability to manage multiple projects and deadlines.
- Excellent verbal and written communication skills.
- Proactive, self-starter with the ability to thrive in a fast-paced environment.
- A deep understanding of digital trends and social media culture.
Benefits & Perks
- Schedule: 4-day work week experiment through year end 2021, with Fridays off
- Salary: Competitive salary (leveraging market data) + stock
- Employee stock purchase plan
- Flexible PTO plus 12 company holidays
- Paid Sabbatical after 3 years of full-time employment
- Generous paid parental leave for new mothers and fathers
- Innovative tools including Google Workspace and your choice of a Mac or Windows-based laptop
- Medical, dental, vision, 401k, life, and disability insurance
- Core Values focused on Transparency, SpeakingUP, Thinking Big, Infinite Learning, Influencing Outcomes, & Seeking the Truth
- Recognitions such as being voted “50 Most Innovative Companies of 2020” and RaaS - Finalist in Fast Company’s World Changing Ideas Awards 2021
Required Skills
Influencer marketing
Organizational skills
Content creation
Data analysis
Communication
Campaign management
Event planning
Social media strategy